189: Michael Sacca and Mike Belsito, Customer empathy: User persona or jobs to be done?

189: Michael Sacca and Mike Belsito, Customer empathy: User persona or jobs to be done?

Welcome to Strategy Skills episode 189, an episode with Rocketship.FM hosts, Michael Sacca and Mike Belsito.

Michael Sacca is the General Manager at Dribbble.com and co-founder of Rocketship.FM. He was the President at Crew, the freelance design and development marketplace, and former parent company of Unsplash, the popular stock photo website. At Crew he secured key partnerships with Squarespace and the BDC before leading the company through it's acquisition by Dribbble in 2017. His writing has been featured in the Harvard Business Review and his popular product management podcast has been written about in Inc, Forbes, The Huffington Post and Entrepreneur respectively.

Mike Belsito is the author of Startup Seed Funding for the Rest of Us and co-founder of Product Collective which organizes INDUSTRY: The Product Conference, one of the largest and top-rated product management conference series anywhere in the world. Mike has been named one of the Top 40 influencers in the field of Product Management on several occasions. Mike also serves as a Faculty member of Case Western Reserve University in the department of Design and Innovation, and is Co-Host of Rocketship.FM.

Rocketship.FM is a podcast for entrepreneurs and is part of the Podglomerate network, a podcast company that produces and distributes exciting new shows.

In this episode, Michael and Mike spoke about their career journey and how Rocketship.FM and Product Collective started. We will learn more about user personas and jobs to be done framework that most product people apply to better understand their users.

Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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201: When consultants overbill a client (Strategy Skills classics)

201: When consultants overbill a client (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we cover a topic about how to handle a difficult client situation and what happens when a strategy firm overbills a client. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

22 Dec 202145min

200: Jason Goldsmith, The art of self-coaching and awareness

200: Jason Goldsmith, The art of self-coaching and awareness

Welcome to Strategy Skills episode 200, an episode with a globally recognized performance coach, Jason Goldsmith. Get Jason's book here: https://amzn.to/3GVf3ny   In this episode, Jason speaks about his experience shifting careers: from running a boat company to becoming a highly sought-after performance coach. We will learn how self-coaching, awareness, and identifying one's purpose can change your perspective, and eventually, your life. For people who always see things in a negative light, constantly doubt themselves, hold themselves back, and make decisions out of fear, this is for you. Jason Goldsmith is the founder of Goldsmith Performance and has coached multiple Major champions and numerous top-fifty golfers. Jason emphasizes combining the mental and physical aspects of optimal performance in high-pressure environments. His accomplishments in golf include assisting Jason Day and Justin Rose in achieving the number-one world ranking and helping Rose win both the Gold Medal at the 2016 Olympics and the 2018 FedEx Cup. Jason is also the president and founder of Mustard, a computer-vision-enabled social platform that is revolutionizing performance coaching by creating proprietary CV/AI technology in partnership with legends Dr. Tom House, Mia Hamm, Drew Brees, Nolan Ryan, Anson Dorrance and several other hall-of-fame coaches and athletes. His practice has expanded into other sports in recent years, including the NBA, MLB, NFL, USTA, Olympic athletes and coaches, Division I and II college athletes, nationally ranked juniors, Fortune 500 executives, and professionals.   Take Charge of You: How Self Coaching Can Transform Your Life and Career. Jason Goldsmith. https://amzn.to/3GVf3ny

20 Dec 202155min

199: Are the analyses always the same for a strategy workshop? (Strategy Skills classics)

199: Are the analyses always the same for a strategy workshop? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we covered a topic about analyses. - Are the analyses always the same for a strategy workshop? In other words, what determines the analyses you should undertake for a strategy workshop? - How does one set objectives for the workshop?  - How many strategy workshops should be completed during an engagement?  - Why are top-down analyses so important?  Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

15 Dec 202119min

198: What if the client demands more analyses? (Strategy Skills classics)

198: What if the client demands more analyses? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we cover a topic about what to do if the client demands more analyses. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

13 Dec 202123min

197: What happens if the client asks for proof of the strategy? (Strategy Skills classics)

197: What happens if the client asks for proof of the strategy? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we cover a topic about what happens if the client asks for proof of the strategy. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

8 Dec 202120min

196: Kay Formanek, Embracing diversity in the workplace

196: Kay Formanek, Embracing diversity in the workplace

Welcome to Strategy Skills episode 196, an episode with an inspiring speaker, author, and coach, Kay Formanek. Get Kay's book here: https://amzn.to/3EgXNYP Kay Formanek is the Founder and CEO of Diversity and Performance, a company committed to creating new insights and more conscious diversity leaders. She is the author of Beyond D&I, a book that equips leaders with strategic models and practical tools for advancing Diversity Performance in their organization. Kay is a leading authority on diversity and inclusion, a global speaker, board member, contributor to leading business schools, and advisor and expert to various top advisory organizations. She brings over 30 years of experience of navigating diversity journeys and cultural transformations in over 50 organizations spread across the world. She was Partner and Managing Director in Accenture, where she played a crucial role in advancing diversity and inclusion for 25 years. She also assumes the role of Inclusive Leadership Coach and Expert in Aberkyn and McKinsey. Within the framework of her own company, Diversity and Performance BV, Kay has spent the last six years undertaking extensive study and research in the areas of diversity, inclusion, equity, leadership, and purpose. She has collaborated with multiple organizations to develop and test her thinking. Her experience and research led to the development of the anchor diversity models: The Virtuous Circle and the Integrated Diversity Model. Kay believes in the importance of knowledge and personal learning to overcome personal and systemic bias and that personal learning is at the heart of becoming a courageous and inclusive leader of diversity. She has developed the global certification program for corporates, government institutions, professional services organizations, and NGO's entitled "Inclusive Leadership and Mitigating Bias" Certification. Diplomats, ambassadors, D&I practitioners, leaders, professors, and many individuals who wish to play a role in advancing inclusive diversity have attended certifications around the world: Dubai, Singapore, South Africa, Boston, London, Brussels, Amsterdam, and more than 30 other locations. In this episode, Kay spoke about the importance of diversity, inclusion, and equity in an organization. We will learn more about the underlying reason behind why people discriminate, stereotype, and why people have unconscious bias.  Beyond D&I: Leading Diversity with Purpose and Inclusiveness. Kay Formanek: https://amzn.to/3EgXNYP Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

6 Dec 202157min

195: How confident must I be to lead the workshop? (Strategy Skills classics)

195: How confident must I be to lead the workshop? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we cover a topic about understanding the readiness and level of confidence required to go out there and lead. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

1 Dec 202122min

194: Your body image impacts your confidence, which impacts your leadership (Strategy Skills classics)

194: Your body image impacts your confidence, which impacts your leadership (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we cover a topic which we believe is very important and we think will resonate with everyone. As always, we focus on critical yet overlooked insights.  Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

29 Nov 202121min

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