493: Shaping empathy from the perspective of your employees and customers (with Dr. Natalie Petouhoff)

493: Shaping empathy from the perspective of your employees and customers (with Dr. Natalie Petouhoff)

Welcome to an episode with best-selling author and Customer and Employee Experience Strategist, Dr. Natalie Petouhoff. Get Natalie's book here: https://amzn.to/3z2fKsU

In this episode, Natalie spoke about the need for empathy today and the shift we need to make from focusing on company-centric business strategies to creating employee and customer-centric experiences. She also discussed the importance of customer feedback and how Amazon has used it to thrive. Listening from the other person's point of view and putting yourself in the shoes of your customers and employees is the key to better human connection and success.

Natalie is a Senior Customer Experience Strategist and Business Consultant at Genesys®. Her career spans many years in technology and customer and employee experience, holding positions in and consulting at companies including Salesforce, Hulu, Marriott, General Motors, General Electric, Sony Pictures Entertainment, Weber Shandwick, Forrester Research, PWC Consulting, Hughes Electronics, Pepsi, Verizon, Best Buy, Procter & Gamble, Chevrolet, and Electrolux.

Her Ph.D. in Material Science and Engineering from the University of California and years as a "rocket scientist" provide her with the left-brain skills to strategically analyze how things work and redesign the world for a better future.

In her endeavors, Natalie has focused on the interplay between the evolution of technology and who we are as humans. From her early days as an engineer, she remains a true believer in "what is good for employees and customers is ultimately what is also good for companies." As a speaker and participant at Singularity University, she's captivated by the rapid advancement and impact of exponential technologies and how they are reshaping our lives and businesses.

Natalie's current passion is shifting outdated paradigms by juxtaposing current beliefs with seemingly contradictory ones to reveal insights to drive the future of work, customer's experiences, businesses and humanity forward. She believes we can imbue technology with our hopes and dreams for a future focused on bettering humanity. We just need to understand what we are optimizing for and why.

Dr. Natalie is often quoted in NYTimes, USA Today, Bloomberg Businessweek, CRM Magazine, and Peppers and Rogers 1-to-1 Magazine and is also a featured commentator on TV and radio. As an accomplished public speaker, Dr. Natalie is keynote speaker at conferences, both virtual and in-person.

Get Natalie's book here:

Empathy In Action: How to Deliver Great Customer Experiences at Scale. Tony Bates, Dr. Natalie Petouhoff: https://amzn.to/3z2fKsU

Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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471: Three career path options for consulting partners (Strategy Skills classics)

471: Three career path options for consulting partners (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we discuss the 3 career path options that consultants face once they become partners. We discuss each career path and what it means for a consultant's career. These are differences that are crucial to know and understand because partner career paths that appear to be more attractive often lead to disappointing results. For example, did you know it is a really bad idea to emulate the career path of all the McKinsey and BCG partners who appear in the McKinsey Quarterly, BCG perspectives, and HBR? This counter-intuitive podcast will explain why. Many consultants don't spend enough time analyzing and considering the implications of following each career path. They take a superficial look at who are the partners most known and respected within the firm and try to emulate those partners. Yet, down the road, they often end up at a dead end. We further address which partner career path you should follow if your goal is to become a CEO one day. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

11 Maj 202213min

470: When should you not brand yourself ex McKinsey (Strategy Skills classics)

470: When should you not brand yourself ex McKinsey (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we talk about one of the issues that we deal with at Firmsconsulting and which many ex employees of major consulting firms (e.g. ex McKinsey and ex BCG consultants) encounter as they embark on building their own boutique consulting firms or even when they join other consulting firm as employees. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

9 Maj 202210min

469: Great management consultants are artists (Strategy Skills classics)

469: Great management consultants are artists (Strategy Skills classics)

How do you become an outstanding management consultant? Should you excel at analysis? Should you master problem-solving? Should you become the world's most gifted communicator? You could master all of the aforementioned items and still be an average management consultant at best. Great management consultants have all these skills but they have one more quality that makes them great, they are not just competent business people but they are also artists. For this episode, let's revisit one of the classics by Strategy Skills where we explain the mindset we encourage teams to use on the study. This is the mindset I used in my career and it is very different from what you would expect. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

4 Maj 202223min

468: Tesla's strategy. Co-hosted by Bill Matassoni (Strategy Skills classics)

468: Tesla's strategy. Co-hosted by Bill Matassoni (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills with Bill Matassoni, where we discussed a topic about Tesla's strategy. Every now and then, someone comes along and makes the subject of management both fun and insightful. That's what Bill Matassoni has done in his memoir—a combination of compelling stories and contrarian substance—that covers his forty-year career selling what he calls "ephemeral things." In addition to the memoir, Bill plays host to a series of videos that are entertaining, irreverent, and filled with his conviction that marketing is the primary driver of progress in both commercial and social markets. We will soon release Bill Matassoni's memoir and documentary series. If you would like to read a bonus chapter, view advance content and receive other exclusive strategy material, please sign up below. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

2 Maj 202233min

467: Can a functional partner lead the workshop over a sector partner? (Strategy Skills classics)

467: Can a functional partner lead the workshop over a sector partner? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we discuss whether a strategy (functional) partner can/should lead the workshop over an energy (sector) partner. There is a difference, and the answer is not obvious. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

27 Apr 202219min

466: Does the strategy workshop offer precise answers? (Strategy Skills Classics)

466: Does the strategy workshop offer precise answers? (Strategy Skills Classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we answer a question, "Does the strategy workshop offer precise answers?" Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

25 Apr 202214min

465: How to protect yourself from cyber threats (with Adam Levin)

465: How to protect yourself from cyber threats (with Adam Levin)

Welcome to an episode with a recognized expert on cybersecurity, privacy, identity theft, fraud, and personal finance, Adam Levin. In this episode, Adam speaks about various digital threats that individuals and organizations face today. He shares that anyone can be a cyber-crime target: consumers, businesses, companies, or the government. He shares valuable insights about cybersecurity and ways to protect yourself and your organization from cyber-crimes. Adam K. Levin is the Former Director of the New Jersey Division of Consumer Affairs, the founder of CyberScout, and co-founder of Credit.com. He is a graduate of Stanford University and the University of Michigan School of Law. Levin is a sought-after speaker who, during his career in the public and private sectors, has shared his expertise with numerous state and federal regulators and legislative committees, and appeared before a wide variety of organizations—government, law enforcement, public interest, education, human resources, insurance and financial services—throughout the United States and Europe. Levin's mission is to educate consumers, businesses, law enforcement officials, and lawmakers on identity management and protection, privacy, credit, and election security issues. He has appeared on The Today Show, Good Morning America, CBS Evening News, CNBC Closing Bell, MSNBC, Fox Business, Fox & Friends, ABC World News Tonight, ABC News Nightline, PBS Nightly Business Report, and many others. His radio appearances include NPR, ABC News Radio, Bloomberg Radio, the Associated Press Radio, CBS News Radio, 1010 Wins, WTOP and SiriusXM. Levin is also a regular commentator for print and digital journalism, including the New York Times, Associated Press, the Wall Street Journal, the Los Angeles Times, USA Today, and the Chicago Tribune. Check out a fun cybersecurity podcast with Adam Levin: "What the Hack with Adam Levin" is true cybercrime with dad jokes. It's a no-shame zone for anyone who's ever been scammed, hacked, phished or cyber-bushwhacked. Every week, it features fascinating people talking about the terrifying, annoying, embarrassing, or infuriating things they've experienced online. Join consumer affairs veteran Adam Levin with co-hosts Beau "Hack Me" Friedlander and Travis "Here's What Actually Happened" Taylor for a good story and tips on how to make yourself a little harder to hack. Get Adam's book here: Swiped: How to Protect Yourself in a World Full of Scammers, Phishers, and Identity Thieves. Adam Levin: https://amzn.to/3sKTO42

20 Apr 20221h 6min

464: Should I email the full deck to participants before the strategy workshop? (Strategy Skills classics)

464: Should I email the full deck to participants before the strategy workshop? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we answer a question, "Should I email the full deck to participants before the strategy workshop?" Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

18 Apr 202213min

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