Ep. 2495 Barbara Fitzgerald interviews Kaleigh Theriault of NielsenIQ | Masterclass US Wine Market

Ep. 2495 Barbara Fitzgerald interviews Kaleigh Theriault of NielsenIQ | Masterclass US Wine Market

Welcome to Episode 2495 of the Italian Wine Podcast. In this episode, Barbara Fitzgerald interviews Kaleigh Theriault of NielsenIQ, the global leader in consumer intelligence and analytics. Key Takeaways: How moderation trends are changing not only how much we drink, but what we drink. The evolution of premiumization: authenticity and craftsmanship. How economic pressures are pushing consumers to prioritize value and meaning in their purchases. More about the guest: Kaleigh Theriault is Director of Beverage Alcohol Thought Leadership at NielsenIQ (NIQ), the leading global consumer intelligence company that provides data, analytics, and technology to help retailers and consumer brands understand consumer buying behavior and market trends. Kaleigh has 9 years of NIQ experience and considerable background working with clients in multiple categories. She has been involved with the Beverage Alcohol category for the last five years working on Thought Leadership, industry insights, and client specific business questions and projects. Kaleigh brings a unique skillset of analytic capabilities, as well as commercial selling story creation, and has significant background in bringing consumer insights to the forefront in support of sales trends. She has been pivotal in the NIQ strategy and tactics for Beverage Alcohol as the industry continues to evolve. Connect: Website: https://nielseniq.com/global/en/ Linkedin: https://www.linkedin.com/in/kaleightheriault More about the host: With a career of nearly two decades in the wine industry, Barbara specializes in D2C marketing and business development. She's led roles from entry level to senior management, combining her extensive experience with data analysis, critical thinking and storytelling while driving revenue growth and brand recognition for California wineries. As a part of the 4th generation of an Italian-American family among the California wine industry pioneers, Barbara has spent her life around wine growing, production, marketing, distribution and hospitality. A Syracuse University graduate, she returned to California to gain diverse industry perspectives from a range of wineries. As an Italian Wine Ambassador, she brings her expertise to the Italian wine market, known for its authenticity and consumer demand. Barbara now runs Apri La Creative Consulting, coaching wineries in Italy and the US to strategically develop their D2C channels in line with their brand values. Together with her husband, Barbara also owns and operates a boutique wine production company, and a small import company specializing in Italian wines to the US. Connect: Instagram: https://www.instagram.com/barbarajeanfitz/ LinkedIn: https://www.linkedin.com/in/barbara-fitzgerald-iwa/ Website: https://www.aprilacreative.com/ _______________________________ Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram: https://www.instagram.com/italianwinepodcast/ Facebook: https://www.facebook.com/ItalianWinePodcast Twitter: https://www.twitter.com/itawinepodcast Tiktok: https://www.tiktok.com/@mammajumboshrimp LinkedIn: https://www.linkedin.com/company/italianwinepodcast If you feel like helping us, donate here: https://www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

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Ep. 304 #iobevoacasa - LOCKDOWN SERIES | Geralyn Brostrom and Tara Empson

Ep. 304 #iobevoacasa - LOCKDOWN SERIES | Geralyn Brostrom and Tara Empson

Italian Wine Podcast Episode 304: Geralyn Brostrom gets the scoop on Tara Empson's wine import/export businesses along with her cake baking habit. #iobevoacasa - LOCKDOWN SERIES. Tara shows off the fondant cake decorations she's been making at home. (04:10) Tara made it her mission to create beautiful cakes after a chance encounter in a Milan bookstore. Supported by: Colangelo & Partners.

10 Maj 202013min

Ep. 303 #everybodyneedsabitofscienza | Alice Wong Question

Ep. 303 #everybodyneedsabitofscienza | Alice Wong Question

Italian Wine Podcast Episode 303: "Everybody Needs a Bit of Scienza" is back! Along with their signature banter, Stevie Kim and Professor Scienza manage to take a question on the uniqueness of vines, from Alice Wong, Hong Kong. Musical guest: tagirijus. Check them out on Instagram! www.instagram.com/tagirijus/?hl=en Supported by: Vinitaly International Academy. Join the VIA Community! www.vinitalyinternational.com/vinitaly-i…l-academy/

7 Maj 202011min

Ep. 316 -ENGLISH- Rebecca as Scienza on Verdicchio

Ep. 316 -ENGLISH- Rebecca as Scienza on Verdicchio

Italian Wine Podcast Episode 316: Vinitaly International Academy Chief Scientist Professor Attilio Scienza is back to talk Verdicchio with Monty Waldin. Monty and the professor take a deep dive into the grape variety for the benefit of our serious Italian wine scholars. This is the dubbed English language version of the "Verdicchio" podcast where Rebecca Lawrence plays the voice of Attilio Scienza. Supported by VIA: Join the Vinitaly International Academy! www.vinitalyinternational.com/?page_id=3107

6 Maj 202016min

Ep. 302 Jumbo Shrimp Guide | Sparkling wines

Ep. 302 Jumbo Shrimp Guide | Sparkling wines

Narrator extraordinaire Joy Livingston reads the Jumbo Shrimp Guide to Italian wine for the benefit of Italian Wine Podcast Listeners. The guide should be a good refresher or reference for longtime podcast listeners. New fans of Italian wine will find a quick crash course on the subject of Italian Wine. Here, Joy has broken the book up into manageable portions with themes such as "Italian Sparkling Wines" and "A Brief History of Italian Wine." Each reading is accompanied by a rundown on the most important grape varieties and some exemplary wines to try, along with tasting notes.

6 Maj 202012min

Ep. 301 Franco Massolino (Vigna Rionda)

Ep. 301 Franco Massolino (Vigna Rionda)

Italian Wine Podcast Episode 300: Monty Waldin and Franco Massolino discuss the Serralunga d'Alba area of the Piedmont region. (06:00) Franco has a hard time imagining a universe in which he isn't a winemaker! Massolino's Barolo Vigna Rionda Riserva 2011 was named to the OperaWine list of Italy's 100 best by Wine Spectator. Supported by: Smart Working!

5 Maj 20209min

Ep. 300 Sabatino di Properzio (Binomio)

Ep. 300 Sabatino di Properzio (Binomio)

Italian Wine Podcast Episode 300: Monty Waldin and Sabatino di Properzio of Azienda Agricola Binomio are troopers and make it through episode 300 of the podcast, even with spotty internet service! (01:55) Monty confirms that Sabatino is not in fact crazy for growing Montepulciano grapes that are not especially resistant to disease or stress. Binomio manage their vines for quality non quantity and Montepulciano d’Abruzzo Riserva 2015 was named by Wine Spectator as of one of Italy's 100 best wines. Supported by: Smart working!

4 Maj 202012min

Ep. 299 #iobevoacasa - LOCKDOWN SERIES | Michelle Erland and Lamberto Frescobaldi

Ep. 299 #iobevoacasa - LOCKDOWN SERIES | Michelle Erland and Lamberto Frescobaldi

Italian Wine Podcast Episode 299: Michelle Erland gets a crash course in agriculture from Lamberto Frescobaldi at his Florence estate. #iobevoacasa - LOCKDOWN SERIES. Lamberto shows off some Angus cattle. It's tough to not be inspired by Lamberto's optimism and world view. Supported by: Colangelo & Partners.

3 Maj 202015min

Ep. 298 #everybodyneedsabitofscienza | Gianluca Alaimo di Loro Question

Ep. 298 #everybodyneedsabitofscienza | Gianluca Alaimo di Loro Question

Italian Wine Podcast Episode 298: "Everybody Needs a Bit of Scienza" is back! Along with their signature banter, Stevie Kim and Professor Scienza manage to take a question on soils, Barolo, and Barbaresco from Gianluca Alaimo di Loro of Big Head Wines in Ontario, Canada. Musical guest: Heavy City from Portland, Oregon. Check them out on bandcamp! Supported by: Vinitaly International Academy. Join the VIA Community! www.vinitalyinternational.com/vinitaly-i…l-academy/

30 Apr 202010min

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