How Lululemon Won Athleisure | Mirror, Mirror | 2
Business Wars29 Okt 2025

How Lululemon Won Athleisure | Mirror, Mirror | 2

It's the 2010s, and the athleisure market has exploded. As Lululemon has grown into one of the world's biggest athletic wear companies, brands like Nike and Adidas want a piece of the pie—and new, smaller companies are adding to the competition. Soon, everyone will be selling the same type of yoga pants that Lululemon created. To survive, Lululemon will need to expand its business-model. That means distancing itself from its founder and venturing into a brand new world: tech.

Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter

Listen to Business Wars on the Wondery App or wherever you get your podcasts. Experience all episodes ad-free and be the first to binge the newest season. Unlock exclusive early access by joining Wondery+ in the Wondery App or on Apple Podcasts. Start your free trial today by visiting wondery.com/links/business-wars/ now."

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Avsnitt(666)

Netflix vs Blockbuster Revisited - What’s Next for Digital Streaming | 9

Netflix vs Blockbuster Revisited - What’s Next for Digital Streaming | 9

On today's special interview episode, renowned media futurist Rich Greenfield returns to fill us in on the latest developments in the streaming wars and how these changes might impact viewers in the c...

27 Maj 201932min

Netflix vs Blockbuster Revisited - Streamers Everywhere | 8

Netflix vs Blockbuster Revisited - Streamers Everywhere | 8

It’s spring 2019, and the Mouse House is determined to challenge Netflix for streaming supremacy. Disney CEO Bob Iger draws gasps at an industry event when he announces the new Disney Plus streaming s...

22 Maj 201920min

Netflix vs Blockbuster Revisited - Break the Wheel | 7

Netflix vs Blockbuster Revisited - Break the Wheel | 7

Netflix goes from being a streaming company to a movement in which consumers all over the world decide what to watch, and when and how they watch. The future that Reed Hastings and Marc Randolph envis...

20 Maj 201924min

Netflix vs Blockbuster Revisited - Binge | 6

Netflix vs Blockbuster Revisited - Binge | 6

Hollywood execs thought Netflix was crazy to give up advertising and spin off opportunities by letting viewers flop on a couch and watch a whole season of a show all at once. But Netflix knew it was o...

15 Maj 201923min

Netflix vs Blockbuster Revisited - HBO Gets in the Game | 5

Netflix vs Blockbuster Revisited - HBO Gets in the Game | 5

We take a step back to explore how a little company called Home Box Office went from serving B-movies to 325 homes in Wilkes Barre, Pennsylvania to become the juggernaut that we know as HBO. In the pr...

13 Maj 201926min

Netflix vs Blockbuster Revisited - The Digital Divide | 4

Netflix vs Blockbuster Revisited - The Digital Divide | 4

You know the expression “content is king”? Well it turns out, sometimes it’s not. Sometimes it’s a hard-working algorithm that burrows into customer habits and viewing patterns. With that, Netflix had...

8 Maj 201922min

Netflix vs Blockbuster Revisited - Dirty Tricks | 3

Netflix vs Blockbuster Revisited - Dirty Tricks | 3

Thinking like your enemy is the best way to beat them, and during the war, Blockbuster tried every trick in the book to get inside Netflix. Sometimes they succeeded — sending “housewives” into warehou...

6 Maj 201922min

Netflix vs Blockbuster Revisited - Origins  | 2

Netflix vs Blockbuster Revisited - Origins | 2

After Hastings pleaded with Antioco to buy Blockbuster online, Antioco agreed to present Hasting’s proposal to the board. What he didn’t tell him was that he was pushing the board to reject the offer ...

1 Maj 201919min

Populärt inom Business & ekonomi

framgangspodden
badfluence
varvet
rss-jossan-nina
rss-borsens-finest
rss-svart-marknad
uppgang-och-fall
svd-tech-brief
rss-dagen-med-di
lastbilspodden
avanzapodden
fill-or-kill
rss-den-nya-ekonomin
rss-inga-dumma-fragor-om-pengar
rss-kort-lang-analyspodden-fran-di
borsmorgon
24fragor
bathina-en-podcast
ekonomiekot-extra
market-makers