From Dorm Rooms to $8 Million in Funding: Life Lessons from the Founders of Phia

From Dorm Rooms to $8 Million in Funding: Life Lessons from the Founders of Phia

In the debut episode of Ambition 2.0, host Amanda Goetz sits down with Phoebe Gates and Sophia Kianni—the visionary co-founders of Phia, the AI-powered shopping assistant backed by Hailey Bieber, Kris Jenner, Sheryl Sandberg, and other major investors. From meeting as college roommates at Stanford and launching Phia as a class project to raising an $8M seed round for their company, Phoebe and Sophia have been through it all together. They get candid about building a tech startup from scratch, navigating friendship as co-founders, and learning how to set boundaries to avoid burnout. They open up about: The real meaning of work-life balance (and does it even exist?) Why personal branding is a superpower for founders The “ground rules” that keep their friendship—and business—thriving Lessons from their fundraising journey and startup leadership The creative philosophy behind their own podcast, The Burnouts Whether you’re an aspiring entrepreneur or just love a good founder origin story, this episode dives deep into ambition, friendship, and what it takes to build something groundbreaking. (00:00) Intro (03:50) The origin story of Phia (05:18) Building the Phia team and shaping company culture (11:50) Raising $8M with high-profile investors (14:15) Friendship “ground rules” for co-founders (23:10) Burnout, boundaries, and balance (28:42) Work-life balance (30:45) Why personal branding matters more than ever (32:00) Rapid-fire questions (38:23) Advice for aspiring entrepreneurs GUEST LINKS Phoebe Gates: https://www.instagram.com/phoebegates/ Sophia Kianni: https://www.instagram.com/sophiakianni/ Phia: https://www.instagram.com/phiaco/ The Burnouts Podcast: https://www.instagram.com/theburnouts/ FOLLOW THE PODCAST IG: https://www.instagram.com/girlboss/ | TikTok: https://www.tiktok.com/@girlboss Amanda Goetz: https://www.instagram.com/theamandagoetz/ https://girlboss.com/pages/ambition-2-0-podcast SIGN UP Subscribe to the Girlboss Daily newsletter, filled with career inspiration and intel for ambitious women: https://newsletter.girlboss.com/ For all other Girlboss links: https://linkin.bio/girlboss/ DISCLAIMER This episode is sponsored by Semrush. Check out Semrush One, the only solution built for the next era of search. It unites Semrush’s leading traditional SEO tools with powerful AI search capabilities, all in one place, so you can make smarter, faster marketing decisions. Search moves fast, and you should have the right solution to stay ahead of the curve. Trusted by 10M+ marketers worldwide, try it today at semrush.com. #Ambition2Point0 #PhoebeGates #SophiaKianni #PhiaAI #GirlbossPodcast #WomenInBusiness #AIShopping #Startups #FemaleFounders Learn more about your ad choices. Visit megaphone.fm/adchoices

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Girlboss Radio Presents “In Progress,” Chapter 1

Girlboss Radio Presents “In Progress,” Chapter 1

How to find your purpose and let it inspire you: To get from A to B, you have to have a destination in mind. Our first episode is about discovering your purpose—a north star that  points you in the direction of your dreams. Hosted by Noor Tagouri with Guest, Lalah Delia.  Learn more about your ad choices. Visit megaphone.fm/adchoices

4 Okt 201828min

Sarah Larson Levey- Co-Founder and CEO of Y7 Studio

Sarah Larson Levey- Co-Founder and CEO of Y7 Studio

Sarah Larson Levey is an innovator, entrepreneur, registered yoga instructor, author, and certified Health Coach.Sarah launched Y7 at 26, after working in Fashion for five years. She created it from a personal pain point as she yearned for something other than the traditional yoga practice. Y7 is super unique: their classes combine 60-minutes of intensity, heat and strength, complemented by deep breathing and set to the latest beats. Since launching in 2013, the Y7 brand has expanded to a bicoastal business with ten studios across New York and Los Angeles. Sarah’s accolades include features in Forbes, Vogue, Entrepreneur, Shape, InStyle, Refinery29 and Women’s Health. She was also named an All-Star Entrepreneur of 2018 by Inc. Magazine. Today Sarah is here to share how to enter the fitness and lifestyle industry, the merits to keeping your day job while building a business and how she incorporates self-care into her busy lifestyle. Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Okt 201838min

Marti Noxon- Emmy Nominated Writer & Producer

Marti Noxon- Emmy Nominated Writer & Producer

Marti Noxon is an Emmy Nominated Writer and producer responsible for some of the greatest shows of all time. Over the course of her impressive career, Marti has worked on beloved and critically acclaimed series, such as Buffy the Vampire Slayer, Mad Men, Grey’s Anatomy, Brothers & Sisters, and Glee. With hundreds of hours of television under her belt, she is one of the most prolific writer-producers in television today. She currently has several television series on the air including the critically acclaimed HBO’s Sharp Objects. Other shows in her repertoire include Bravo’s Girlfriends’ Guide to Divorce, AMC’s Dietland, Lifetime’s UnREAL, and Code Black for CBS. Today Marti is here to share tips for how to break into Television writing and producing, how things are changing for women in Hollywood and the importance of creating flawed, complex female characters.  Learn more about your ad choices. Visit megaphone.fm/adchoices

26 Sep 201842min

In Progress: An Imperfect Journey, Navigated

In Progress: An Imperfect Journey, Navigated

The best and brightest female entrepreneurs, creatives, and founders get really real with host Noor Tagouri when it comes to nurturing self-development and well-being in a bustling, always-on world. Whether it’s identifying a sense of purpose in your day-to-day, finding productivity hacks, taking care of relationships, changing careers, or cultivating a greater sense of self-love, this podcast presented in partnership with TUMI is an unmissable toolkit for the on-the-go individual in search of a happier, more fulfilling life. Learn more about your ad choices. Visit megaphone.fm/adchoices

19 Sep 20182min

Joanne Bradford- Chief Marketing Officer of SoFi

Joanne Bradford- Chief Marketing Officer of SoFi

As Chief Marketing Officer, Joanne oversees SoFi’s consumer-facing functions including marketing, business development, partnerships, and member services. She joined SoFi from Pinterest, where she led global commercial and content partnerships, platform adoption and monetization efforts. Bradford has held executive leadership positions at The San Francisco Chronicle, Demand Media, Yahoo!, Microsoft and BusinessWeek. Throughout her career, she’s had significant experience leading product marketing, business development and programming, as well as building global sales and marketing teams. Her most recent venture is, "Get That Raise", a special initiative to equip professionals with the tools and the confidence to know their value in the workplace and ask for greater compensation. Today Joanne is here to share her tips on how to ask for a raise, how to successfully navigate male-dominated industries and her advice on how to build your professional network.​ Learn more about your ad choices. Visit megaphone.fm/adchoices

19 Sep 201834min

Kyle Richards- Real Housewives Of Beverly Hills Star & Co-Executive Producer of American Woman

Kyle Richards- Real Housewives Of Beverly Hills Star & Co-Executive Producer of American Woman

Kyle Richards is a reality star, entrepreneur and TV producer. Kyle started her career as a child actor. Over the course of her career she accrued over 100 film and TV credits including roles on ER, Little House on the Prairie and CSI. More recently she has become a fixture on reality television through eight seasons on Bravo’s The Real Housewives of Beverly Hills, as well as a recent appearance on NBC’s Celebrity Apprentice. She is also a successful entrepreneur who runs her own high-end retail boutique, Kyle by Alene Too. She has overseen the boutique’s expansion to three locations – Beverly Hills, Manhattan, and Southampton – with others on the horizon. Her most recent venture is as a co-executive producer of the Paramount Network’s “American Woman,” a dramedy series inspired by her childhood. Today she talks about how Real Housewives changed the course of her career, her new show, American Woman and how to run multiple business at the same time.  Learn more about your ad choices. Visit megaphone.fm/adchoices

12 Sep 201834min

Michelle Phan- Creator of Ipsy, EM Cosmetics & OG Beauty YouTuber

Michelle Phan- Creator of Ipsy, EM Cosmetics & OG Beauty YouTuber

Michelle Phan is a digital pioneer, who trail-blazed the online beauty industry. Michelle’s beauty videos have been viewed more than 1 billion times, making her one of the most watched talents in the digital space.She has been featured on Forbes' 30 Under 30 list in the category of Art and Style, Inc’s 30 Under 30 Coolest Entrepreneurs and Fast Company’s Most Creative People in Business. Michelle was a creator and founder of Ipsy. In 2017, Michelle acquired EM Cosmetics from Ipsy. She is also the co-founder of Thematic, a free peer-to-peer marketplace that enables creators to find and use great songs from real artists in their videos. Today Michelle is here to share how to adapt to changing technology as an entrepreneur, the difference between being an "influencer" and a "creator" and what’s next for her now that she is “retired” from youtube.  Learn more about your ad choices. Visit megaphone.fm/adchoices

5 Sep 201846min

Jennifer Fisher- Founder of Jennifer Fisher Jewelry

Jennifer Fisher- Founder of Jennifer Fisher Jewelry

Jennifer Fisher began her career as a wardrobe stylist, working on feature films, television shows, and commercials.  When her son was born, Jennifer began to look for a piece of fine jewelry, that both spelled his name, and expressed her personal style. She was unable to find anything unique, so she designed a piece for herself.  When friends, family, and even strangers began to request that Jennifer design one for them too, she knew she was onto something. With that, Jennifer Fisher Jewelry was born. Jennifer Fisher Jewelry has established a loyal fan base of top celebrities such as Jennifer Lopez, Katy Perry, Michelle Obama, Naomi Watts, Rihanna, Sarah Jessica Parker and Selena Gomez, just to name a few. Last year, Jennifer even expanded her business into the culinary realm, launching a line of three custom blended sea salts.Today Jennifer is here to share how to properly scale a company, how to partner with influencers and her advice for young designers and entrepreneurs.  Learn more about your ad choices. Visit megaphone.fm/adchoices

29 Aug 201842min

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