840: Mobile Gaming in Emerging Markets with Johana Riquier
Voted one of the 100 GI Game Changers in 2020, Johana Riquier is an award-winning diversity advocate, guest speaker and business strategist at Unity. Her expertise lays in the opportunities for mobile gaming in regions such as the Middle East and Africa. Since joining the gaming industry, Johana has taken steps to promote and represent minorities in the digital and gaming space, in and out of Unity. She has worked head-on to advocate for diversification of content, content creators, and the community as a whole. Johana RIQUIER is the Strategic Business Development Lead for The Opportunity Markets at Unity Technologies. Show Mentions Fav app: Whot King: (iTunes | Google Play) SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.. We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
16 Juni 202131min
Tiny ASO Changes That Have a Huge Impact
Discover the ASO strategies that have the biggest impact on your downloads and keyword rankings. Stop wasting your time testing out strategies that you've read or watch, and learn the tiny ASO changes that will have the maximum impact. This week's guest is David Margaryan, Head of ASO at Checkaso.io. Topics Covered: 01:54 - How to know if your ASO is fully optimized 09:05 - Tiny ASO change: How adding localizing the Google Play text led to a 70% increase in organic downloads 14:05 - Does keyword density have a huge impact on rankings? 16:14 - Google natural language 24:16 - Wow clock App Audit 36:54 - How to properly test graphics for seasonal ASO? 38:55 - How to optimize your in-app purchases to get them indexed 43:43 - Money Tracker App Audit 53:25 - What to do if your ASO is optimized and you're still not getting downloads 58:43 - Fair Giveaway App Audit You can watch this video: http://youtu.be/a1gw1PxT25M Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
14 Juni 20211h 20min
839: Organic Facebook Marketing for App Downloads
Today's guest is Trevor Lewis, the Developer of the Troll Master app. You will discover how you can generate up to hundreds of thousands of Facebook impressions per week for free. Facebook is also a great way to get user feedback which is critical to improving your app and aligning it with your customer's needs! Topics: How a complete newbie built a successful app on the side How to use Facebook groups to drive app downloads How he uses his Facebook Page to drive downloads The revenue split between his monthly, yearly and lifetime plans Show Mentions: - Troll Master Facebook Page - MIT App Inventor - Flutter - MacInCloud - Fav app: onX Hunt SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.. We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
9 Juni 202139min
Reddit Marketing: How We Drove 1,200+ App Signups
Discover how to use Reddit to market your app and drive thousands of downloads. You will learn which subreddits to use, how to make sure your post does NOT get deleted, and how to come up with a Reddit title that drives upvotes. You can watch this video: https://youtu.be/oBL_i29lbMs Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
8 Juni 202112min
Simple Ways to Increase Your Mobile Game Retention & Revenue
Hugo Obi is the founder of Maliyo Games; a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King. Topics Covered: 02:30 - Simple ways to increase retention 04:00 - How a dynamic background increased retention by 40% 12:15 - Remote config feature or launch hardcoded to a small user base 13:20 - A/B testing using Google 15:30 - Charades - Heads up app audit 22:34 - What comes first the narrative or the core gameplay loop 27:16 - Math Games - Adapted Mind app audit 39:28 - Retention is the holy grail 45:05 - Perfect Pitch Toddler Games app audit 54:40 - Thoughts on banner ads as a revenue generating ad unit You can watch this video: https://youtu.be/6iyRj6TDDsI Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
7 Juni 20211h
838: How to Succeed on Social Media with Ross Clark
Today's guest is Ross Clark, the CEO and Co-Founder of Sanctuary, an innovative venture-backed start-up focusing on astrology and other mystical products and services. Ross has spent his career at the cutting edge of digital media and technology, leading business development and strategy for the boldest names in the industry: NBCUniversal, Hearst, Snap and Condé Nast. In this span, he has brokered industry-first partnerships between established and emerging players. In this interview you will discover: - How a digital media and technology executive went into astrology - How he's been able to give away so much free content and still monetize - What metrics to focus on when just starting out - The A/B test that made the biggest impact - How to find success with social as a mobile company - How to justify investing in social Ross Clark is the CEO and Co-Founder of Sanctuary. Show Mentions - Fav app: TrueCoach - Follow Sanctuary on Instagram SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.. We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
3 Juni 202136min
This WWDC Hack Led to Multiple Apple Features
Discover the WWDC hack that led to multiple Apple App of the Day Features. https://developer.apple.com/wwdc21/ https://developer.apple.com/wwdc21/labs/ You can watch this video: https://youtu.be/wsxRfaDJNYk Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
2 Juni 20217min
Mobile Gaming in Emerging Markets
Mobile gaming is HOT! But it's even hotter in emerging markets. Discover everything you need to know when building your mobile games for emerging markets such as Africa and the Middle East. Today's guest was voted one of the 100 GI Game Changers in 2020. Johana Riquier is an award-winning diversity advocate, guest speaker and business strategist at Unity. Check out Johana's YouTube channel: https://www.youtube.com/c/TheJohanaRiquierShow/ Topics Covered: 01:57 - The opportunities that exists in Africa and Middle East 03:37 - What types of categories of games work best in emerging countries 06:43 - Clever ways to monetize in these markets 08:52 - How best to promote games in the markets 13:53 - Wordcursion App Audit 32:08 - Daring Destiny App Audit 40:12 - Why you should actually pay attention to these emerging markets 44: 53 - Bus Simulator Real App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
31 Maj 202158min
