The Brewery Talent Crisis: What to Know and What to Do

The Brewery Talent Crisis: What to Know and What to Do

We are experiencing an unprecedented talent crisis in the US. We are producing more jobs than we have workers to fill them, companies are now competing for talent across all industries – not just within their own. Engagement is at its lowest in almost 10 years and the expectations among Millennials and GenZ have created the long overdue awakening about what leaders need to do to build engaged and productive teams. See the compelling statistics and learn how, as a leader, you can realize the ROI of talent development and build a more productive and sustainable organization.


Steve Hopkins leads Wipfli’s leadership consulting team within the Organizational Performance group, helping clients grow their people, culture, and organizations. With over a decade of experience in leadership development and executive coaching, Steve builds on a diverse career that includes managing global sales, leading business units, and teaching at the University of Kentucky. He is known for his eclectic background and passion for empowering leaders through frameworks, training, and tools. His consulting approach is thoughtful and thought-provoking, with a focus on enhancing employee performance, team cohesion, and organizational growth.


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Fruit Puree or Concentrates?

Fruit Puree or Concentrates?

Aseptic Fruit Purees are here to discuss the comparison of fruit purees vs fruit concentrates. When it comes to flavoring your beers, puree vs concentrate is a question many brewers ask. We would like...

10 Apr 20241h 2min

The Decline of Socialization in Society and Its Impact on Taprooms

The Decline of Socialization in Society and Its Impact on Taprooms

Join us to dissect the decline in taproom socialization, tracing its roots from the 70s to the present day. With the brewing industry facing challenges, we'll explore unexpected factors, like the impa...

3 Apr 202451min

Sip and Stay: Navigating the Landscape of Customer Loyalty in Breweries

Sip and Stay: Navigating the Landscape of Customer Loyalty in Breweries

Explore creative ways to attract and retain customers in the craft brewery landscape with our panel of industry experts. Learn how they’ve transformed one-time and occasional visitors into loyal patro...

27 Mars 202459min

What's Going on in MA Beer?

What's Going on in MA Beer?

In our "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope these ...

20 Mars 202454min

Collaborative Brewery Marketing: Keeping a Cohesive Message Across Channels

Collaborative Brewery Marketing: Keeping a Cohesive Message Across Channels

In today’s fragmented marketing landscape, the importance of collaboration has never been more relevant. Some of the best results come from an integrated marketing strategy that utilizes multiple ch...

13 Mars 20241h 3min

From a Code Violation to Massachusett's Only Latina-Owned Brewery

From a Code Violation to Massachusett's Only Latina-Owned Brewery

Hot Plate Brewing Co. is the sole Latina-owned independent brewery in Massachusetts, co-founded by Sarah Real and Mike Dell’Aquila. In their early days of homebrewing, a code violation resulted in the...

6 Mars 20241h 12min

Alternative Entertainment: How Arcades, Pinball and Duckpin Bowling Can Benefit Your Taproom

Alternative Entertainment: How Arcades, Pinball and Duckpin Bowling Can Benefit Your Taproom

Craft Beer Advisory Services cites "family friendliness" as one of the top 4 factors that contribute to a guest returning to a taproom. As many breweries focus on how to get more guests in their tapro...

28 Feb 20241h 8min

How to Avoid a Legal Drain Pour

How to Avoid a Legal Drain Pour

Just as a drain pour can hurt a brewery or distillery by flushing product, there are legal business planning errors that can be catastrophic to a new or established beer or spirits business. Norfolk a...

21 Feb 20241h 2min

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