Adtech Unfiltered

Adtech Unfiltered

An advertising technology and digital media podcast with Noor Naseer for marketers looking to stay on top of trending topics impacting the digital marketing industry. Powered by Basis.

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Avsnitt(70)

Leading Fearlessly (with Sean Finnegan)

Leading Fearlessly (with Sean Finnegan)

Have you ever wanted to pursue an executive leadership role, but didn't know where to start? This month's episode features seasoned advertising veteran Sean Finnegan, who has years of fearless leaders...

17 Feb 202045min

How to Be the World's Best Ad Buyer (with Luke Lambert)

How to Be the World's Best Ad Buyer (with Luke Lambert)

Whether you're an ad buyer yourself, or just invested in the success of your company's media buying, you've probably wondered how the best of the best invest their media dollars. Luke Lambert spends...

19 Jan 202053min

Make Media Buying Better (with Tyler Kelly)

Make Media Buying Better (with Tyler Kelly)

In an age where innovation is king, it can be shocking to see advertisers and agencies stick to the adage, "If it ain't broke, don't fix it." Yet, media buyers are often stuck using the same tools and...

15 Dec 201935min

Selling the American Dream (with James Schwartz)

Selling the American Dream (with James Schwartz)

James Schwarz is tasked to do a whole lot more than sell the American dream. He's helping people fulfill the goal of buying and selling property across the globe in over 100 countries. He's also worki...

17 Nov 201958min

Growth Hack Your Ad Career (with Anas Ghazi)

Growth Hack Your Ad Career (with Anas Ghazi)

Since 2017, Anas Ghazi has acted as the CEO of WPP's Data Alliance and is also a growth office for Kantar. Most shocking about Anas' current role is the fact that he's only been in the advertising and...

21 Okt 201958min

Waves of Change for Location Data (with Lawrence Chan)

Waves of Change for Location Data (with Lawrence Chan)

Things are changing rapidly in the world of location advertising. For years, advertisers focused on one aspect of location: the granularity with which consumers could be reached. It's understandable; ...

17 Sep 201946min

How to Make Ads an Experience (with Ira Maher)

How to Make Ads an Experience (with Ira Maher)

When was the last time you saw an ad that provided an experience worth remembering? Many advertisers prioritize technology or targeting for their media campaigns, over their actual campaign messaging....

19 Aug 201957min

Innovate or Die (with Rishad Tobaccowala)

Innovate or Die (with Rishad Tobaccowala)

The word "innovation" gets thrown around a lot in advertising. Despite the desire to think outside the box, advertisers and marketers don't always walk the walk as well as they talk the talk. How can ...

23 Juli 20191h 7min

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