B2B Inspired

B2B Inspired

B2B Inspired, the podcast by BlueOcean - The B2B Agency, is all about exploring the ins, outs, ups and downs of B2B Marketing here in Aotearoa, New Zealand. We'll uncover emerging trends and thinking while sharing inspiring real-world stories from B2B Marketers here in New Zealand. With the goal of supporting New Zealand’s B2B Marketing community in becoming one of the best and brightest anywhere in the world, let’s roll up our sleeves and take on tomorrow together.

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The Invisible Giants: Uncovering New Zealand's SaaS Success Stories

The Invisible Giants: Uncovering New Zealand's SaaS Success Stories

Let us know your thoughts. Discover the secrets behind New Zealand's B2B SaaS industry's meteoric rise as we invite the insightful Bruce Jarvis of KiwiSaaS into the spotlight. Our conversation with Br...

14 Feb 202443min

Harmonising B2B Sales and Marketing (our most listened-to episode!)

Harmonising B2B Sales and Marketing (our most listened-to episode!)

Let us know your thoughts. Embark on a transformative journey with us as we welcome the brilliant Sonja Webb of OfficeMax to "We Do B2B." Sonja, a maestro of revenue enablement, pulls back the curtain...

29 Jan 202435min

Lessons From Our First Year of B2B Podcasting

Lessons From Our First Year of B2B Podcasting

Let us know your thoughts. What a wild ride it’s been for this first year of podcasts! Starting in June, we’ve released 10 episodes, each diving into different aspects of the B2B landscape. We have b...

22 Jan 202458min

Putting Some Buzz in your B2B, with Viv Conway

Putting Some Buzz in your B2B, with Viv Conway

Let us know your thoughts. Are you ready to shake up your perception of B2B marketing? This episode promises to do just that! Our discussion is led by the audacious Viv Conway, founder of the sex toy...

29 Nov 202342min

How Can We Drive Growth in the New Zealand Tech Sector?

How Can We Drive Growth in the New Zealand Tech Sector?

Let us know your thoughts. In this episode, we'll be chatting with Amanda Armstrong from Revenue Lab. Amanda is a seasoned pro in B2B Marketing and Sales, with a knack for generating repeatable, scal...

7 Nov 202343min

How to Get the Best Out of Your Agency - Sobia Mughal, (ex) Trade Me

How to Get the Best Out of Your Agency - Sobia Mughal, (ex) Trade Me

Let us know your thoughts. In this episode, Sobia Mughal, the B2B Marketing Manager at Trade Me, New Zealand's most influential ecommerce platform, and a valued member of the B2B marketing community, ...

24 Okt 202344min

Scaling B2B SaaS Startup with Brandon Palmer

Scaling B2B SaaS Startup with Brandon Palmer

Let us know your thoughts. Brandon Palmer, the Head of Marketing at Hnry, joins host Dale Koerner to talk about his journey from solo marketer to running a full-fledged marketing department at one of ...

10 Okt 202342min

Byron Sharp, Mark Ritson, and a chat about Crustaceans

Byron Sharp, Mark Ritson, and a chat about Crustaceans

Let us know your thoughts. In this episode of We Do B2B, Dale and Shannon explore the ongoing debate between differentiation and distinctiveness in the context of B2B marketing. They discuss how this ...

26 Sep 202334min

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