Chase Your Dreams

Chase Your Dreams

Welcome to Chase Your Dreams. This is a podcast for fashion entrepreneurs who are ready to pursue their passion and make a living doing what they love. I’m your host Glynis Tao, an apparel business consultant and SEO specialist with 20 years apparel industry experience. I’m also a mom to a wonderfully, energetic little boy named Chase.

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Avsnitt(77)

How Confident Founders Build Profitable Fashion Brands

How Confident Founders Build Profitable Fashion Brands

In this conversation, Christine Daal, CEO and founder of Fashion Angel Warrior, shares her journey from fashion designer to coach, emphasizing the importance of confidence, community, and a holistic a...

15 Juli 202553min

How Blogging Builds Brand Trust and Boosts Sales

How Blogging Builds Brand Trust and Boosts Sales

In this episode, Glynis Tao discusses the importance of blogging for fashion e-commerce brands, emphasizing how high-quality content can enhance brand visibility and customer engagement. She outlines ...

8 Juli 20257min

The Strategy Behind the Story: PR, Social, and Influencer Marketing

The Strategy Behind the Story: PR, Social, and Influencer Marketing

In this episode, we chat with Nikki Dindo, founder of Spring Media Co., a boutique agency specializing in social media management, influencer marketing, and media relations. Nikki shares her journey t...

1 Juli 202543min

Rooted in Heritage: The Journey of Anne Mulaire

Rooted in Heritage: The Journey of Anne Mulaire

In this episode, Andréanne Mulaire Dandeneau, founder and designer of Anne Mulaire shares her journey of building a sustainable fashion brand rooted in her Métis heritage. She discusses the importance...

23 Juni 202541min

How to Build a Values-led Sustainable Fashion Brand

How to Build a Values-led Sustainable Fashion Brand

In this episode, we are joined by Shannon, owner of Simply Merino—a sustainable clothing brand based in Vancouver and specializing in Australian Merino wool. She shares her journey from teacher to fas...

17 Juni 202545min

 Pricing Strategies for Product Success: How to Price Your Products Profitably

Pricing Strategies for Product Success: How to Price Your Products Profitably

In this episode, James Friedrich, owner of Ambler Mountain Works and founder of Venturing Up, talks about pricing strategies for entrepreneurs. Drawing from his extensive experience managing a $60 mil...

10 Dec 202447min

Increase Revenue by Understanding GA4 Shopper Behavior Data

Increase Revenue by Understanding GA4 Shopper Behavior Data

In this episode, Mia Umanos, CEO and founder of Clickvoyant, illustrates the transformative potential of Google Analytics 4 (GA4) for e-commerce businesses. She explains how using data-driven strategi...

12 Nov 202447min

How to Build a Strong Global Fashion Brand

How to Build a Strong Global Fashion Brand

In this episode, RozeMerie Cuevas, fashion designer and founder of Jacqueline Conoir and JAC by Jacqueline Conoir, shares her experience and lessons learned from over three decades in the industry. Fr...

27 Aug 202447min

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