Chris Malta's EBiz Insider Podcast

One of the quietest ways ecommerce eats an entire year is by convincing people they're fixing problems that were never the real problem. Sales feel inconsistent, so they chase traffic. Traffic feels w...

25 Dec 20253min

One of the most dangerous traps in ecommerce is how easy it is to feel productive while going nowhere. You can spend hours every day "working on your business." You tweak settings, watch videos, test ...

25 Dec 20254min

Every December, the same comforting lie makes the rounds. People tell themselves that once the calendar flips, things will finally click. January shows up, confusion packs its bags, and ecommerce sudd...

25 Dec 20254min

Momentum is one of the most misunderstood parts of ecommerce. People think momentum is that exciting moment when everything suddenly starts working. They picture dashboards lighting up, traffic flowin...

22 Dec 20254min

People treat ecommerce plans like sacred documents. They sketch out their big ideas, color code everything, and convince themselves they've finally created a flawless roadmap to success. Then reality ...

22 Dec 20254min

Quitting early is one of the most predictable outcomes in ecommerce. People don't quit because the business is impossible. They quit because they spent weeks expecting magic and then got annoyed when ...

21 Dec 20254min

Overthinking is the quiet killer in ecommerce. People think the big danger is bad suppliers or bad niches, but honestly, most businesses crash long before that because the owner is sitting there treat...

21 Dec 20253min

Assumptions are comforting. They let people feel like they're moving without actually moving. But assumptions also break more online businesses than bad products, weak niches, or terrible traffic stra...

17 Dec 20254min