Chavdar Dimitrov of Betty: Tailoring Gaming for Your Audience and Never Losing Customer Focus
In this episode of CMO Weekly, host Hayley Clover interviews Chavdar Dimitrov, CEO of Betty, an AI gaming company designed for players in Ontario.Key discussion points include: Chavdar's Background: ...
3 Juli 202525min
Taylor Edmonds of Lucky Hands: How We Grew a Raving Community & $1M/Month on a Tiny Budget
In this episode of "CMO Weekly," host Hayley Clover interviews Taylor Edmonds, Co-Founder and President of Lucky Hands, a US-based social casino launched in 2024. Lucky Hands offers various games like...
1 Juli 202528min
Adam Baylis of Smarkets: Building Winning Brands In Highly Regulated Industries & Turning Data into Dollars
In this episode of "CMO Weekly," host Hayley Clover interviews Adam Baylis, Marketing Director at Smarkets, the company behind SBK and the Smarkets exchange. Adam shares his extensive background in th...
26 Juni 202532min
Tiago Pinto of the Miami Marlins: Measuring Sports Success & Engaging with Miami's Unique Community
In this episode of "CMO Weekly," host Hayley Clover interviews Tiago Pinto, the Chief Marketing Officer of the Miami Marlins. Pinto, who previously held roles at Nike and Gatorade, discusses his caree...
24 Juni 202536min
Tessa Pettman of Block: Marketing Bitcon Wallets & Empowering Self-Custody
In this episode of "CMO Weekly," host Hayley Clover interviews Tessa Pettman, Marketing Lead for Block, a Bitcoin self-custody wallet. Tessa discusses her career path, transitioning from journalism to...
19 Juni 202526min
Ariel Wengroff of Ledger: Building Trust, Identity & Digital Security with the Blockchain
In this episode of "CMO Weekly," Ariel Wengroff, EVP of Communications & Marketing at Ledger, discusses her career path and her current role. Wengroff shares how she started in politics, focusing on d...
17 Juni 202524min
Luke Pergande of PropSwap: How We Changed the Game by Selling Our Own Bets
In this episode of "CMO Weekly," host Hayley Clover sits down with Luke Pergande, the Founder of PropSwap. PropSwap is introduced as a secondary market for sports bets, allowing users to buy and sell ...
12 Juni 202530min
Olivia Santarelli of Gemini: Committing to Your Customer and Balancing Compliance with Creative
In this episode of CMO Weekly, host Hayley Clover interviews Olivia Santarelli, Global Head of Marketing at Gemini, one of the most recognized cryptocurrency platforms in the world. The episode is bro...
10 Juni 202524min
