CMO Weekly
"CMO Weekly," hosted by OpenFortune's Hayley Clover, explores the journeys of top Chief Marketing Officers. Each episode features in-depth conversations with influential marketing leaders, uncovering their strategies, challenges, and success stories. The podcast offers insights into marketing innovation, leadership, and brand-building for both aspiring and seasoned professionals. Clover delves into the career-defining moments and philosophies that shape marketing excellence, providing a unique insider's view of the industry's most brilliant minds.

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Avsnitt(155)

Problems Into Profits: How Todd Abrams Went From “Fat Kid” to CEO & Co-Founder of ICON Meals

Problems Into Profits: How Todd Abrams Went From “Fat Kid” to CEO & Co-Founder of ICON Meals

Todd Abrams went from being nicknamed "Lumpy" to an IFBB pro men's physique competitor and co-founder and CEO of ICON Meals, a company that delivers healthy meals to thousands across the US. But ICON...

28 Aug 202435min

From almost bankrupt to half a billion in revenue | Dominic Farrell, President of 47 Brand

From almost bankrupt to half a billion in revenue | Dominic Farrell, President of 47 Brand

Dominic's journey is a testament to the power of early passion. At the tender age of eight, he was more enamoured with the sports business than the games themselves, even going as far as to call the B...

24 Aug 202445min

Lessons for Aspiring Brand Owners from Rhone’s Co-Founder, Ben Checketts

Lessons for Aspiring Brand Owners from Rhone’s Co-Founder, Ben Checketts

From studying the works of Walt Whitman to crunching numbers at ESPN, Ben Checketts’ diverse background in English literature and sports marketing gives him a unique perspective on building brands tha...

26 Juni 202450min

How the Miami Dolphins' 'Team-First' Approach is Redefining Marketing Playbooks, with Michael Shaw

How the Miami Dolphins' 'Team-First' Approach is Redefining Marketing Playbooks, with Michael Shaw

Picture this: you're scrolling through the Miami Dolphins' social feeds. You expect to see the usual suspects - the star quarterback, the lightning-fast wide receiver. But wait, what's this? A long sn...

21 Juni 202432min

Lessons on Spotlighting Joy from a Former Theater Kid, Erin Levzow, CMO of the Museum of Ice Cream

Lessons on Spotlighting Joy from a Former Theater Kid, Erin Levzow, CMO of the Museum of Ice Cream

Marketers these days are constantly spinning their wheels with ad platforms and algorithms that seem impossible to tame. But what if I told you true marketing magic stems from understanding human emot...

21 Juni 202436min

How Barbie Got Her Groove Back in 2018: Lessons for Boosting Tired Brands with Matt Repicky

How Barbie Got Her Groove Back in 2018: Lessons for Boosting Tired Brands with Matt Repicky

Remember playing with Barbies for hours of fun? If you’re a parent now, you probably hard passed on buying your kid the doll you enjoyed years ago. “Lame,” “not with it,” and “gives girls wrong ideas”...

21 Juni 202424min

From Nike to Urban Outfitters — Cyntia Leo’s Tips for Rising the Ranks as a Brand Marketer

From Nike to Urban Outfitters — Cyntia Leo’s Tips for Rising the Ranks as a Brand Marketer

On the newest episode of "CMO Weekly", I sat down with Cyntia Leo, Head of Brand Marketing at Urban Outfitters. With a super impressive career spanning stints at Disney, Nike, and now Urban Outfitters...

21 Juni 202435min

A Conversation with Heidi Anderson, CMO & CRO at Nextdoor

A Conversation with Heidi Anderson, CMO & CRO at Nextdoor

On the latest episode of "CMO Weekly, we sat down with Heidi Anderson, a trailblazer who's gone from a small Danish town to the upper echelons of Silicon Valley. As the current CMO and CRO at Nextdoor...

21 Juni 202434min

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