creativeBTS
Every week, go behind the scenes with marketing and creative leaders. This podcast will go deep into the process of how great marketing campaigns and creative projects are taken from idea to launch. You’ll learn how different companies develop their strategies, manage their processes, structure their teams, collaborate with stakeholders, and which tools they use to make it all happen. Host Brian Bosché, Co-founder of Slope, a creative agency turned software company that was acquired by Smartsheet, investigates how teams and individuals harness creativity to deliver real-world value.

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Geoff Miles, VP of Marketing at Bev, on building a startup consumer brand

Geoff Miles, VP of Marketing at Bev, on building a startup consumer brand

Geoff Miles is the VP of Marketing at Bev, a beverage brand that promotes female empowerment in business and beyond. Geoff was previously the Co-Founder of Collective Agency that supported progressive...

19 Aug 202034min

Matthew Desmond on building the Sports Creative Community

Matthew Desmond on building the Sports Creative Community

Matthew Desmond is the Founder of the Sports Creative Community, a group of creative professionals in the sports industry with over 4,800 active members. After working on creative teams at sports and ...

12 Aug 202029min

Elizabeth Paige Fierman from ESPN's Audio Division on Event Marketing

Elizabeth Paige Fierman from ESPN's Audio Division on Event Marketing

Elizabeth Paige Fierman is a Senior Manager for Events and Marketing in ESPN's Audio Division. She develops and executes on events and marketing programs for all live podcasts and broadcast events for...

5 Aug 202045min

Jason Schulweis, Head of Partnerships at Morning Brew, on building a B2B Media Company

Jason Schulweis, Head of Partnerships at Morning Brew, on building a B2B Media Company

Jason Schulweis is the SVP, Head Partnerships at Morning Brew, a B2B media company that covers a wide variety of topics and has over 2M subscribers. He oversees the Revenue Org, consisting of Sales, A...

29 Juli 202042min

Todd Radom, renowned sports designer, on creating team logos for the BIG3 Basketball League

Todd Radom, renowned sports designer, on creating team logos for the BIG3 Basketball League

Todd Radom is a graphic designer who is responsible for many of the logos used in American sports, including the Washington Nationals, Los Angeles Angels, the Super Bowl, and the Basketball Hall of Fa...

21 Juli 202046min

Sam Pezz, previously a Producer at Thinkmodo, on branded entertainment

Sam Pezz, previously a Producer at Thinkmodo, on branded entertainment

Sam Pezz is a Webby, Clio, and Shorty award-winning Producer with a unique background in branded content, viral marketing, film and event production, media distribution and promotion. For the past two...

14 Juli 202053min

Brian Gundell on sports branding and identity development

Brian Gundell on sports branding and identity development

Brian Gundell is the Principal Creative Director at the Brian Gundell Graphic Design Company and has worked with many sports organizations including the University of Washington, Miami Dolphins, Kansa...

8 Juli 202049min

Junae Brown from Browned 2 Perfection Agency on Authenticity Marketing

Junae Brown from Browned 2 Perfection Agency on Authenticity Marketing

Junae Brown is the Founder of Browned 2 Perfection Agency and marketing strategist. She can also be found on twitter as the "Beyoncé of Marketing". We go behind the scenes to talk about her journey wo...

26 Juni 202054min

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