Maximizing Employer Branding for Small & Medium-sized Companies, with Brad Owens
For over a decade, Brad Owens helped Fortune 500 companies (including Coca-Cola, Home Depot, Nationwide and many others) attract and hire talent at all levels of their organizations. In this episode...
8 Maj 201827min
The Employer Brand of American Airlines, with Carrie Corbin
After the acquisition of US Airways, American Airlines has been making major changes with the vision of restoring American as the greatest airline in the world. How are they doing that? With their peo...
1 Maj 201849min
Communicating the Employer Brand from the Inside Out, with Kristin Dudley
How do you communicate an employer brand from the inside out? Kristin Dudley is a producer of stories that attract and engage, as well as the Founder of Co-Create LLC. In this episode, we'll learn w...
24 Apr 201835min
How Merck Trusts Employees to Activate the Employer Brand, with John Graham Jr.
What’s the best source of of talent attraction at your company? Chances are it’s your own employees. This week, we’re speaking to a pharma giant has a strong human focus in its employer brand activati...
17 Apr 201830min
The Power of Purpose for Employer Brands, with Markus Kramer
The power of Purpose can make all the difference in attracting and retaining top talent. Companies like Apple, Google and Airbnb know this very well. In today’s episode, we’ll find out how to uncover ...
11 Apr 201839min
The Design and Science of Workplaces that Inspire, with Kursty Groves
Today we’re discussing the power of the physical environment as a strategic tool for unlocking the keystones of innovation: creativity, productivity & collaboration. Kursty Groves is Workplace Innova...
3 Apr 201826min
How Inclusion Drives Employee Advocacy, with Charu Malhotra
Employee advocacy is a term used to describe promotion of a brand by its employees. Why is inclusion such a key ingredient to a successful advocacy programme? We've had a chat with Charu Malhotra who...
27 Mars 201825min
The Power of Storytelling in Employer Branding, with Bryan Adams
Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics, or embellishment. We’ve heard about the power of storytelling - but how does it fit...
20 Mars 201833min
