From Likes To Leads: Social Media Strategies That Connect & Convert
Ep.10 - You don't have to rely on ads to reach your audience on social media. Content expert Mandy York explains how businesses can implement a social strategy that's authentic and user-focused. With ...
28 Feb 202426min
Mastering Social Media For Tangible Growth
Ep.9 - In this episode, Alex is joined by Connor DeLaney to talk about how small businesses can approach social media with purpose and authenticity — and in a way that won't break the bank. Connor cov...
26 Feb 202439min
Create Better Content: Unlocking The Human Side Of AI
Ep. 8 - Alex is joined by Mandy York, trainer at IMPACT, to talk about how businesses can let AI handle some of their grunt work, while the team heavily involved in the creative process. With Mandy's ...
21 Feb 202420min
AI For Businesses: 6 Steps All CEOs Should Take with Bob Ruffolo
Ep.7 - Bob Ruffolo, IMPACT CEO, shares the six-step strategy every business leader should use for integrating AI into their company culture. Discover how to inspire your team, set clear guidelines, an...
19 Feb 202426min
How A Culture Of Video Can Unlock Massive Growth Potential
Ep.6 - In our sixth episode, we explore IMPACT client E.W. Motion Therapy’s story of success through in-house video marketing. Alex is joined by Zach Basner and Noelle Salls to talk about the transfor...
14 Feb 202433min
How To Create A Video Style Guide with Zach Basner
Ep.5 - In our fifth episode, Alex Winter sits down with Zach Basner, a seasoned business coach to talk about why your company, regardless of its size, should create a Video Style Guide so your videos ...
12 Feb 202435min
AI Tools To Create Better Content with Briana Walgenbach
Ep.4 - In this episode, IMPACT’s AI expert Briana Walgenbach explains how to use AI tools to boost efficiency and engagement — while keeping your unique and human brand voice intact. From brainstormin...
7 Feb 202426min
How To Create Content Your Buyers Actually Need With Marcus Sheridan
Ep.3 - In this episode, Alex Winter and Marcus Sheridan are cutting through the marketing noise. Marcus explains why understanding your buyer’s deepest questions and fears is the only way to produce c...
5 Feb 202420min
