Enterprising Minds

Enterprising Minds

Welcome to Enterprising Minds, where industry veterans, and friends, Alex Pokorny, Ruthi Corcoran, and Dave Dougherty delve into the evolving world of digital marketing, merging insights with innovation.

Each episode explores the intricacies of marketing technology, AI-driven strategies, and key trends—from SEO tactics to data-driven decision-making. Beyond just discussing current trends, our hosts examine the interplay between technology, leadership, and organizational culture, providing practical advice on how creativity and personal development can revolutionize marketing and business strategies, keeping you at the cutting edge of innovation.

Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and like, comment, and share to stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

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Ep 12: What's the Human Role in the AI World

Ep 12: What's the Human Role in the AI World

In this episode of Enterprising Minds, Alex Pokorny, Ruthi Corcoran, and Dave Dougherty discussed the role of humans in an Artificial Intelligence (AI) driven world, or is it AI in a human world? They...

11 Aug 202349min

Ep 11: Mastery, Deliberate Practice, and Time Management

Ep 11: Mastery, Deliberate Practice, and Time Management

In this episode, Alex, Dave, and Ruthi discuss time management and productivity while balancing jobs, kids, relationships, and other interests. What tools and methodologies help you accomplish all you...

28 Juli 202345min

Ep 10: Enterprise Crawling Tools

Ep 10: Enterprise Crawling Tools

In this episode, Alex and Dave discuss enterprise-level crawling tools, a favorite topic for many search marketers to track the technical SEO health of their website(s). Throughout the conversation, t...

14 Juli 20231h 7min

Ep 9: Apple's Vision Pro and Competing Against Non-Consumption

Ep 9: Apple's Vision Pro and Competing Against Non-Consumption

In this episode of Enterprising Minds, hosts Alex, Ruthi, and Dave discuss a range of thought-provoking topics. The episode kicks off with Ruthie introducing Apple's Vision Pro AR/VR headset and its p...

30 Juni 20231h 16min

Ep 8: Creative SEO: Oxymoron or True Definition of SEO?

Ep 8: Creative SEO: Oxymoron or True Definition of SEO?

Is creative SEO an oxymoron? Is it possible to be both creative and effective in a tech-savvy field like SEO? Hosts Alex Pokorny and Dave Dougherty explore the fine line between technical and content-...

16 Juni 202344min

Ep 7: Is SEO a Luxury Good?

Ep 7: Is SEO a Luxury Good?

In this episode, hosts Alex Pokorny, Ruthi Corcoran, and Dave Dougherty, discuss whether SEO is a luxury good for most organizations or whether it's table stakes for modern marketing. They dive into t...

2 Juni 20231h 13min

Ep 6: How We Became SEOs and the State of SEO and Content Marketing in 2023

Ep 6: How We Became SEOs and the State of SEO and Content Marketing in 2023

In this episode we answer the question, how does one become an SEO, anyway? Then we discuss the state of the creator economy and the state of search marketing in 2023 through two research reports rece...

19 Maj 20231h 18min

Ep 5: Keywords in 2023 SEO, Marketing Careers, and Innovation Life Cycles

Ep 5: Keywords in 2023 SEO, Marketing Careers, and Innovation Life Cycles

In this episode hosts Dave Dougherty, Ruthi Corcoran, and Alex Pokorny follow up on the Age of Average discussion from episode 4, speak to the insights gained through transitioning between large and s...

5 Maj 202356min

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