Film Marketing Review - The One About 'The Rings Of Power' (Part 1)
"A grand journey is defined by its travelers."Amazon bought the television rights for The Lord of the Rings for US$250 million in November 2017, making a five-season production commitment worth at lea...
24 Aug 202325min
Film Marketing Review - The One About 'Minority Report'
"Everybody Runs"What an absolutely captivating movie – now over 20 years old – this is a masterclass in near-future storytelling by director Steven Spielberg.It shows how intrusive surveillance could ...
23 Aug 202321min
Film Marketing Review - The One About 'Harry Potter and the Philosopher's Stone'
Pascal Fintoni and Roger Edwards celebrate #20YearsOfMovieMagic by reviewing the first Harry Potter film and take a close look at the marketing campaign which successfully used scarcity (partially due...
23 Aug 202322min
Film Marketing Review - The One About 'The Matrix Resurrections'
In a first for Pascal Fintoni and Roger Edwards, they talk about a film that was yet to be released and before the marketing campaign had even started. This was prompted by two key events:A trailer sh...
23 Aug 202318min
Film Marketing Review - The One About 'The Tomorrow War'
This is a great addition to the time-travel sub-genre, a stunning alien invasion summer action movie released straight onto Amazon Prime in 2021.Arguably the marketing campaign was rather US-centric, ...
23 Aug 202322min
Film Marketing Review - The One About 'The Hitchhiker's Guide To The Galaxy'
This is a trip down memory lane for Pascal Fintoni and Roger Edwards as they explore the marketing of the ninth version of 'The Hitchhiker's Guide to the Galaxy' based on the book series by Douglas Ad...
23 Aug 202321min
Film Marketing Review - The One About 'Blade'
Was this really the first Marvel movie? 10 years before Iron Man and 20 years before Black Panther? Released in 1998 'Blade' is an exhilarating mix of vampires, science fiction and martial arts starri...
23 Aug 202319min
Film Marketing Review - The One About 'The Matrix'
This film was quite simply a cinematic triumph in 1999 as the world entered the new Millennium. 'The Matrix' won 4 Oscars, grossed over $463 million on a budget of $63 million, and was the first DVD t...
23 Aug 202317min
