Founder's Journal

Founder's Journal

Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.

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Why Ron Shaich Gambled Everything for Panera Bread

Why Ron Shaich Gambled Everything for Panera Bread

Episode 61: A guest Founder’s Journal by an industry veteran. Ron Shaich, founder and former CEO of Panera Bread, shares his early exposure to entrepreneurship and how a personal tragedy led to a pers...

30 Okt 202316min

Feeling Like a Ghost in My Own House

Feeling Like a Ghost in My Own House

Episode 60: Alex Lieberman (@businessbarista) shares how he feels like a stranger in his own home. Working in the offices of Morning Brew has made him come to the realization that he has FOMO from see...

27 Okt 20239min

How Tyler Denk Took Beehiiv from 0 to $750,000/month in 2.5 Years

How Tyler Denk Took Beehiiv from 0 to $750,000/month in 2.5 Years

Episode 59: Alex Lieberman (@businessbarista) chats with Tyler Denk, an old teammate from Morning Brew, about the building of Beehiiv. It’s a newsletter platform that boosts some of the top newsletter...

25 Okt 20231h 27min

Why Storytelling is the Key to Your Pitch

Why Storytelling is the Key to Your Pitch

Episode 58: Alex Lieberman (@businessbarista) sits down with Robbie Crabtree (@RobbieCrab), ex-Lawyer, now Co-Founder of Potential AI, to talk about how narrative storytelling is a powerful but underu...

23 Okt 202328min

4 Reflections Bringing Me Closer to My North Star

4 Reflections Bringing Me Closer to My North Star

Episode 57: Alex Lieberman (@businessbarista) tries a true journal-style episode and reflects back on the latest milestones across his businesses. StoryArb is evolving quickly and is close to getting ...

20 Okt 202315min

How To Remove Your Limiting Beliefs

How To Remove Your Limiting Beliefs

Episode 56: Alex Lieberman (@businessbarista) opens up about some limiting beliefs that he still deals with today. Even after successfully selling Morning Brew and starting his ghostwriting agency, St...

18 Okt 202316min

How My Company Went From Zero to a $10 Million Run Rate

How My Company Went From Zero to a $10 Million Run Rate

Episode 55: Alex Lieberman (@businessbarista) chats with former podcast co-host Jesse Pujji to reflect on the growth of his business, Growth Assistant, how he came up with the idea, and how he was abl...

16 Okt 202328min

Why The Future of the Creator Economy is Bright

Why The Future of the Creator Economy is Bright

Episode 54: Alex Lieberman (@businessbarista) sits down with Kajabi CEO Ahad Khan who runs an all-in-one commerce platform for knowledge content creators. In this conversation, they talk about the fut...

13 Okt 202332min

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