Founder's Journal

Founder's Journal

Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.

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Why Entrepreneurs Should Embrace the Boring

Why Entrepreneurs Should Embrace the Boring

Episode 53: Alex Lieberman (@businessbarista) talks about why it’s good to embrace the boring parts of starting a business. Founders can get caught up in the notion that if they’re not doing anything ...

11 Okt 202312min

These 8 Business Ideas Were Pitched To Me. I Pick My Favorites.

These 8 Business Ideas Were Pitched To Me. I Pick My Favorites.

Episode 52: Alex Lieberman (@businessbarista) runs through 8 ideas to see if they merit becoming full-on sustainable businesses. From Blinkist for podcasts to an AI-assisted memoir writer, Alex walks ...

9 Okt 202321min

The Secret to Bootstrapping Your Business

The Secret to Bootstrapping Your Business

Episode 51: It’s Flashback Friday. Alex Lieberman (@businessbarista) and Jesse Pujji (@jspujji), former co-host of The Crazy Ones, talk about what bootstrapping a business really means. In this episod...

6 Okt 202314min

How To Become a More Conscious Leader

How To Become a More Conscious Leader

Episode 50: Are you a “below the line” or “above the line” leader? Don’t know the difference? Alex Lieberman (@businessbarista) shares examples of how to become a more self-aware leader, making sure y...

4 Okt 202315min

The Difference Between a Logo and a Brand

The Difference Between a Logo and a Brand

Episode 49: Establishing a logo can be a trap for many entrepreneurs and startups. Just because a business might have a distinct design or font that is recognizable, doesn’t mean it's a brand. Alex Li...

2 Okt 202310min

What I Do When I’m Feeling Lost

What I Do When I’m Feeling Lost

Episode 48: Alex Lieberman (@businessbarista) is lost. This is something many entrepreneurs will cycle through over the course of their journey. It happens to the best of us. There is a belief that en...

29 Sep 202314min

The Biggest Issue with Product-Market Fit

The Biggest Issue with Product-Market Fit

Episode 47: Alex Lieberman (@businessbarista) dives into one of the most pivotal stages for every entrepreneur: finding product-market fit. There are a lot of definitions on product-market fit and how...

27 Sep 202317min

How to Find the “Suck” in Businesses

How to Find the “Suck” in Businesses

Episode 46: Ideas can come from anywhere but it doesn’t always mean it’ll be a good idea. Even the most savvy business minds believe they’re solving a problem that ultimately doesn’t lead to a sustain...

25 Sep 202312min

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