Founder's Journal

Founder's Journal

Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.

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European Wax Center…for Dogs

European Wax Center…for Dogs

Episode 06: Alex Lieberman (@businessbarista) shares a free business idea. Yes, that means it’s up for grabs for you to take it and make it your own. It’s a deep dive into European Wax Center. Chances...

23 Juni 202322min

Why Successful Business Minds Have Paranoid Brains

Why Successful Business Minds Have Paranoid Brains

Episode 05: For this week’s temperature check, Alex Lieberman (@businessbarista) talks about how great business operators have to be incredibly disciplined in every aspect of their lives. Then, a real...

21 Juni 202325min

Why ‘Standard Operating Procedures’ Suck

Why ‘Standard Operating Procedures’ Suck

Episode 04: Alex Lieberman (@businessbarista) is disgusted at the phrase “standard operating procedure”. Yet, for lack of a better phrase, SOP is crucial for documenting the necessary steps to complet...

19 Juni 202315min

Be the Idiot in the Room

Be the Idiot in the Room

Episode 03: Alex Lieberman (@businessbarista) admits he’s not the smartest person in the room…and that’s the point. This episode is about not being ashamed to raise your hand to say, “I don’t understa...

16 Juni 202311min

Introducing Storyarb, My Content Agency + A Temperature Check

Introducing Storyarb, My Content Agency + A Temperature Check

Episode 02: Alex Lieberman (@businessbarista) announces the name of his content agency business, Storyarb. While sharing updates on the new startup, he admits his latest troubles being distracted by s...

14 Juni 202317min

10 VALUABLE Lessons from a Successful Show

10 VALUABLE Lessons from a Successful Show

Episode 01: Have you heard about the Morning Brew Daily? It’s like the living, breathing version of the newsletter. Alex Lieberman (@businessbarista) analyzes why the show has been successful and brea...

12 Juni 202317min

Founder’s Journal is Back

Founder’s Journal is Back

Alex Lieberman (@businessbarista) has a special announcement: Founder’s Journal is back. If you’re a long-time listener, you’ll know FJ is one of Alex’s earlier shows that served as an audio journal d...

9 Juni 20235min

Hiring a CEO is All About Timing

Hiring a CEO is All About Timing

Alex Lieberman (@businessbarista) walks through his thought process of hiring a CEO for his content agency business. The issue is, is it too early to bring on a CEO? Hiring a CEO early on gives the op...

8 Juni 202313min

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