Time saving tips for busy copywriters: Kate Christie
Time. It's the most elusive asset you have and yet few copywriters seem to be able to control it. What do you do when you've run out of time? You can't buy more, I've tried and now I think I've scared...
17 Jan 201943min
From teacher to copywriter: Chris Cooper
Imagine peeking into the office of other copywriters… copywriters doing their thing day in, day out. And making a success of it. Comparisonitis can be our undoing but it can incredibly useful to hear ...
3 Jan 201947min
Surviving Christmas + Q&A
It's nearly Christmas and that statement either makes you CHEER or BOO. Christmas is a time when our clients usually shut up shop. We can start getting anxious as we don't have work lined up… We can e...
20 Dec 201849min
The science of conversational copywriting with Nick Usborne
Did you know that our brain responds differently to different messages? If you don't want to write copy that puts readers on high alert, conversational copywriting is for you. In this episode, Belinda...
6 Dec 201847min
Why are some copywriters so expensive
In our last episode, we talked about your copywriting business being a sock in a box. If you missed it, we talked about the risk of charging a premium level price tag without delivering a premium leve...
22 Nov 201832min
Is your copywriting business a sock in a box?
We've all been there. We were taken in by the schmick advertising, the snazzy designer, the bells and whistles. We buy the thing. Then it's delivery and we unwrap the layers of shiny wrapping, dig t...
7 Nov 201825min
Expert email marketing: Sarah Anderson
Email is dead! No it isn't! Email is the most powerful marketing tool on the planet! Which is it and how can copywriters use email marketing to boost their business? In this episode, Belinda chats to ...
25 Okt 201848min
How to take your copywriting global
Language localisation can be a bit of a minefield. Between the US, the UK and good old Aussie-land we all technically speak the same language, right? So how hard could it be? Quite hard actually. Toda...
10 Okt 201829min
