How To Start Up by FF&M

How To Start Up by FF&M

How To Start Up is helping founders decide what to do now, next, or never when starting & scaling a business. I'm your host Juliet Fallowfield, founder of the podcast production & PR consultancy Fallow, Field & Mason & my aim is that each episode focuses on solving one clear, specific problem faced by all startup founders & small business owners. And if you can’t find your answer, DM us!


Episodes cover practical topics including starting a business, scaling a startup, founder mental health & wellbeing, writing a pitch deck, raising investment, hiring & managing teams, PR & marketing, customer acquisition, & navigating the realities of entrepreneurship.


How To Start Up is designed to provide practical startup advice, real-world insights, & reassurance from experienced entrepreneurs, operators, & experts, so founders can make better decisions with confidence.


Subscribe to build your startup knowledge & receive invitations to exclusive events.


Follow us on Instagram: @fallowfieldmason

Guest submissions are welcomed via www.fallowfieldmason.com


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Avsnitt(175)

How to get your finances ready for investors with Daisy Knatchbull, Founder of The Deck

How to get your finances ready for investors with Daisy Knatchbull, Founder of The Deck

Having decided to raise investment for your business, it’s important to prepare your financials so that prospective investors can assess the inner workings of your company. Given everyone can find bus...

10 Okt 202342min

How to value your business with Ed Lee, Co-Founder of Bowbridge

How to value your business with Ed Lee, Co-Founder of Bowbridge

Valuing your business is one of the most important yet challenging aspects of raising investment. It’s important to be realistic while also not underselling your proposition. In this episode, I hear ...

26 Sep 202335min

How to know when is the right time to seek investment with Jo Fairley, co-founder of Green & Blacks

How to know when is the right time to seek investment with Jo Fairley, co-founder of Green & Blacks

One of the most challenging aspects is knowing when the right time is to seek investment for your company. If too early your business may not be ready, however, if too late you may slow down its growt...

12 Sep 202339min

How to meet investors with Francesca Smith, Founder of Frankie's

How to meet investors with Francesca Smith, Founder of Frankie's

Approaching and meeting investors can be one of the most daunting aspects when growing a company. From knowing where to find the right ones to crafting your elevator pitch, there is a lot to consider....

29 Aug 202335min

How to start a sustainable fashion brand with founder Aoife McNamara

How to start a sustainable fashion brand with founder Aoife McNamara

With Barnardo's reporting that on average clothing items are only worn 7 times before they are thrown away, the fashion industry is clearly responsible for overproduction and excessive use of resource...

15 Aug 202326min

How to focus on the S in ESG with Rafael Museri co-founder of Selina

How to focus on the S in ESG with Rafael Museri co-founder of Selina

When building a business from scratch, founders have an opportunity to consider the environmental impact of all their activities, including work travel. According to Statista research, 81% of global t...

1 Aug 202316min

How to create a sustainably minded supply chain with Emilie Holmes, Founder of Good & Proper Tea

How to create a sustainably minded supply chain with Emilie Holmes, Founder of Good & Proper Tea

When starting and scaling your business, it’s important to consider the impact of your supply chain on not only the planet but also people too. 88% of respondents to an OpenText survey said ‘they prio...

18 Juli 202332min

How to pitch to sustainability journalist with Ginnie Chadwyck-Healey, Founder of VCH Style

How to pitch to sustainability journalist with Ginnie Chadwyck-Healey, Founder of VCH Style

When starting a business, founders have the opportunity to start with a clean slate as well as start as they mean to go on. So the aim of this season is to share as much as we can on how businesses ca...

4 Juli 202339min

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