How To Start Up by FF&M

How To Start Up by FF&M

How To Start Up is helping founders decide what to do now, next, or never when starting & scaling a business. I'm your host Juliet Fallowfield, founder of the podcast production & PR consultancy Fallow, Field & Mason & my aim is that each episode focuses on solving one clear, specific problem faced by all startup founders & small business owners. And if you can’t find your answer, DM us!


Episodes cover practical topics including starting a business, scaling a startup, founder mental health & wellbeing, writing a pitch deck, raising investment, hiring & managing teams, PR & marketing, customer acquisition, & navigating the realities of entrepreneurship.


How To Start Up is designed to provide practical startup advice, real-world insights, & reassurance from experienced entrepreneurs, operators, & experts, so founders can make better decisions with confidence.


Subscribe to build your startup knowledge & receive invitations to exclusive events.


Follow us on Instagram: @fallowfieldmason

Guest submissions are welcomed via www.fallowfieldmason.com


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Avsnitt(175)

How to maintain communication with your investors with Michelle Kennedy, Founder & CEO of Peanut

How to maintain communication with your investors with Michelle Kennedy, Founder & CEO of Peanut

With Sifted reporting that European startup funding plummeted by 40% in 2023, maintaining open and transparent communication with your investors is vital to maintain such an important relationship. I...

30 Jan 202423min

How to leverage Dragons' Den with Déj Doherty, Co-Founder, The Wholeleaf Company

How to leverage Dragons' Den with Déj Doherty, Co-Founder, The Wholeleaf Company

With over 225 episodes of Dragons’ Den recorded so far, thousands of entrepreneurs have pitched their business ideas to leading investors. However, the show offers a lot more than just investment. In...

16 Jan 202434min

How to pitch to Dragons' Den with Rohan Radhakrishnan, Co-Founder of Quarter

How to pitch to Dragons' Den with Rohan Radhakrishnan, Co-Founder of Quarter

With episodes of Dragons’ Den often reaching millions of UK viewers, the show is a brilliant platform for entrepreneurs to seek investment while promoting their businesses. So in this episode, I want...

2 Jan 202428min

How to pitch to an angel investor with Mathilde Lacombe, Co-Founder & President of AIME

How to pitch to an angel investor with Mathilde Lacombe, Co-Founder & President of AIME

UK angel investors collectively invest £1.5 billion per year and are believed to be the largest source of investment for start-up and early-stage companies. Angel investors can bring cash to your busi...

19 Dec 202323min

How to pitch to a VC with Steve Tidball, founder of Vollebak

How to pitch to a VC with Steve Tidball, founder of Vollebak

It has been reported that the value of UK venture capital deals in quarters one to three of 2023 fell by 43.1% year-on-year while the number fell by 25.9% in the same period. However, VC deals are sti...

5 Dec 202333min

How to set up a investor data room with Laura Fullerton, Founder of Monk

How to set up a investor data room with Laura Fullerton, Founder of Monk

When raising investment, it’s important to present prospective investors with your financial information as clearly as possible. This is where a data room comes into play. In this episode, I speak to...

21 Nov 202330min

How to write a pitch deck for investors with Venetia Archer, Founder of Ruuby

How to write a pitch deck for investors with Venetia Archer, Founder of Ruuby

According to Seedrs, investors spend an average of 3 minutes and 44 seconds reviewing a pitch deck so clearly, it’s crucial to create one that is sufficiently brief yet still conveys your business pro...

7 Nov 202325min

How to ask your investors for advice & support with Michael Tobin OBE

How to ask your investors for advice & support with Michael Tobin OBE

Although securing cash is the key objective when raising investment, money isn’t the only thing to consider. Many investors can offer vital support and advice too. Michael Tobin OBE is a serial found...

24 Okt 202334min

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