How To Start Up by FF&M

How To Start Up by FF&M

How To Start Up is helping founders decide what to do now, next, or never when starting & scaling a business. I'm your host Juliet Fallowfield, founder of the podcast production & PR consultancy Fallow, Field & Mason & my aim is that each episode focuses on solving one clear, specific problem faced by all startup founders & small business owners. And if you can’t find your answer, DM us!


Episodes cover practical topics including starting a business, scaling a startup, founder mental health & wellbeing, writing a pitch deck, raising investment, hiring & managing teams, PR & marketing, customer acquisition, & navigating the realities of entrepreneurship.


How To Start Up is designed to provide practical startup advice, real-world insights, & reassurance from experienced entrepreneurs, operators, & experts, so founders can make better decisions with confidence.


Subscribe to build your startup knowledge & receive invitations to exclusive events.


Follow us on Instagram: @fallowfieldmason

Guest submissions are welcomed via www.fallowfieldmason.com


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Avsnitt(171)

How to self-fund your startup, Neada Deters, Lesse

How to self-fund your startup, Neada Deters, Lesse

In today’s episode, we’re joined by Neada Deters, founder of LESSE, a skin care brand redefining beauty through simplicity, efficacy and sustainability. Born in Sydney and now based in New York, Neada...

23 Sep 202534min

How to restart after 30 years of success, Bruce Poon Tip, G Adventures

How to restart after 30 years of success, Bruce Poon Tip, G Adventures

Today, I’m joined by Bruce Poon Tip, founder of G Adventures, the world’s largest small group adventure travel company and a pioneer in community tourism. Bruce started the business 35 years ago with ...

9 Sep 202542min

How to embrace AI in your startup, Richard White, Fathom

How to embrace AI in your startup, Richard White, Fathom

In this episode, we’re joined by Richard White, founder of Fathom, the AI-powered meeting assistant that records, transcribes and summarises your video calls so you can focus on the conversation. Prev...

26 Aug 202542min

How to build an emotionally intelligent team, Daisy Bird, BIRD Travel PR

How to build an emotionally intelligent team, Daisy Bird, BIRD Travel PR

In today’s episode, we’re joined by Daisy Bird, founder of BIRD PR, a creative communications agency specialising in luxury travel and hospitality brands since 2010. Daisy leads with a deep belief in...

12 Aug 202541min

How to tackle your business finances, Rachel Harris, Accountant She

How to tackle your business finances, Rachel Harris, Accountant She

In this episode we’re joined by Rachel Harris, co-founder of striveX & founder of Accountant She. Passionate about financial well-being and running values-led businesses, Rachel has created a modern, ...

29 Juli 202540min

How to start sustainably, Chloë Luxton, Bramley

How to start sustainably, Chloë Luxton, Bramley

In this episode we’re joined by Chloë Luxton, founder of Bramley. With sustainability as a top priority, this company is providing customers with botanical magic through natural fragrances, bulk refil...

15 Juli 202531min

How to solve your own problem, Caragh Keen, SuperKeen

How to solve your own problem, Caragh Keen, SuperKeen

In today’s episode, we hear from Caragh Keane, founder of SUPERKEEN. A shock lupus diagnosis in 2021 turned her world upside down and sparked a radical shift in her lifestyle. Refusing to settle for ...

1 Juli 202527min

How to build resilience in sales, Lauren Currie, UPFRONT

How to build resilience in sales, Lauren Currie, UPFRONT

Starting a business is tough & making sales in a challenging economic climate is even harder. So, resilience is key to keeping on track. But how can we manage rejection alongside the expected setback...

17 Juni 202537min

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