Pricing Table Topics #86: Jack of Clubs: Price Is Not Driving the 'Will I' Decision
This one is the Jack of Clubs from the Selling Value card deck. It's true, price doesn't drive the 'will I' decision. When people are making a 'will I' decision they're trying to decide, is this a pla...
7 Dec 20222min
E-commerce Pricing That Drives Your Sales Through the Roof with Ankur Barot
Ankur Barot started his career in engineering and soon transitioned to business. Currently, he is an e-commerce expert and is working as the manager of strategic initiatives at BigBasket, one of the b...
5 Dec 202230min
Blogcast #83: More Lessons from Netflix
This is an Impact Pricing Blog published on October 26, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/more-lessons-from-netflix...
2 Dec 20222min
Pricing Table Topics #85: Jack of Hearts: 'Will I' Decision Needs Different Information than 'Which One' Decision
This is the Jack of Hearts from the Selling Value card deck. It's true, buyers making the 'will I' decision do need different information than those making the 'which one' decision. In the 'will I' de...
30 Nov 20222min
#CLASSIC Value-based Pricing: How to Get Started and How to Succeed with Stephan Liozu
Stephan Liozu is the Founder of Value Innoruption Advisors, a boutique consulting firm specializing in disruptive approaches in value, pricing, and strategic management. He helps leaders in organizat...
28 Nov 202226min
Blogcast #82: Value and Price for a Few Customers
This is an Impact Pricing Blog published on October 19, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/value-and-price-for-a-fe...
25 Nov 20223min
Business Negotiations: How to Sell without Actually 'Selling' with Andy Paul
Andy Paul is the author of Sell Without Selling Out. He's the host of the Sales Enablement Podcast, and has experience on being VP of Business Development and VP of Sales. In this episode, Andy talks...
21 Nov 202233min
Blogcast #81: The Strategic Hot Dog
This is an Impact Pricing Blog published on October 12, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/the-strategic-hot-dog/ If...
18 Nov 20222min
