![How Club Brugge uses technology to drive fan engagement, with Thomas Rypens [part 1]](https://cdn.podme.com/podcast-images/A21B76D11051BD72BB3BB527B2225072_small.jpg)
How Club Brugge uses technology to drive fan engagement, with Thomas Rypens [part 1]
This time we’re discussing building fan engagement for a love brand. A sports club. A football club that happens to be one of the most innovative companies I know. Can you guess which one it is? … Tha...
30 Apr 202435min
How loyalty programs help you close the data gap in ecommerce, with Daniel Gawłowski
The goal of this episode is to inspire you to build a feedback loop between your loyalty program and data models in order to build a complete omnichannel view of the customer journey. As Daniel said:...
10 Apr 202435min
Customer activation: how to enhance brand stickiness among loyalty program members?
Customer activation in loyalty programs refers to the strategies and tactics used to encourage members of a loyalty program to take the first few steps that engage them more deeply with the brand or p...
27 Mars 20241min
[Blog] Loyalty program metrics: measuring the health of your loyalty program
Here’s the audio version of the blog explaining the expert-tested metrics for a successful loyalty program. From switching ratio, NPS, and enrollment rate to upsell or participation rate, we've put to...
20 Mars 202436min
[Blog] How to Extend Your Product with API-First Loyalty and Gamification Features
Here’s the audio version of the blog exploring how businesses can easily extend their product with a wide range of white-label loyalty features and enjoy the benefits offered by the API-first approach...
13 Mars 202414min
[Blog] How to speed up loyalty program development with MACH system architecture
Here’s the audio version of the blog explaining how to speed up loyalty program development with MACH (Microservices, API-first, Cloud-native, Headless) system architecture. Here’s what you’ll learn f...
6 Mars 202413min
[Blog] How to choose a loyalty platform provider: 3 things every CMO, CEO, and CTO should remember
We have used AI to repurpose this guide for CMOs, CEOs, and CTOs on how to choose a loyalty platform provider. What you will learn from the podcast: What a loyalty service provider is Different lo...
21 Feb 202426min
[Blog] The true cost of creating a custom in-house loyalty program
We have used AI to create this audio version of the blog describing the cost of creating a fully personalized loyalty platform from scratch is often higher than you think. Here’s what you’ll learn fr...
14 Feb 202423min
