Loyalty builders

We have used AI to create this audio version of the executive summary of the Loyalty Trends 2024 report. Here’s what you’ll learn from the executive summary: 🏆 Goals and challenges 💰 Short-term inv...

7 Feb 202411min

We have used AI to repurpose a blog article from our partners at Otto Group Solution Provider on How to integrate an API-first loyalty engine with your tech stack. What you will learn from the articl...

24 Jan 202423min

We’re back with some great content ideas and I wanted to let you know what you can expect on the podcast in the coming months. I hope you’ll enjoy the new content. Thanks for listening and being a pa...

19 Jan 20242min

The goal of this episode is to help you understand the challenges and opportunities for building a great marketing tech stack in 2024. In this episode we cover: The role of marketing technology in ...

20 Dec 202333min

In this episode we’re discussing the 2nd Edition of 'Loyalty Programs: The Complete Guide' with the author, Philip Shelper, who happens to be the very first guest of our podcast. Loyalty Programs: The...

6 Dec 202331min

This episode is special because we're discussing 'Blind Loyalty: 101 LOYALTY CONCEPTS RADICALLY SIMPLIFIED' with the author, Amanda Cromhout—a book on loyalty that I highly recommend reading. The goa...

22 Nov 202335min

Today, we're diving into how business managers should understand and approach customer loyalty. The goal of this episode is to provide insights into loyalty elements that engage consumers and drive re...

8 Nov 202335min

Today, we're discussing the humans behind loyalty initiatives and touching on the build vs. buy loyalty technology dilemma. The goal of this episode is to provide you with action steps to set the righ...

25 Okt 202340min