Episode 17: Stephanie Layser from Amazon on why AWS loves publishers
Stephanie Layser joins us to talk about AWS's embrace of independent ad tech, including their recently-announced open source bidder project. Also in this episode: Optable raises $20 million for their ...
28 Apr 202342min
AdsWizz - An SSP, DSP and ad server geared to audio and podcasts
Owned by Sirius XM, AdsWizz is among the most comprehensive platforms focused on audio advertising, with an SSP, ad server, and DSP. For more information about our expert, Bryan Barletta: https://www...
24 Apr 20235min
Episode 16: Marketecture at Possible in Miami
This week Eric and Ari come to you from the Possible conference in Miami. We have quick "person on the street" interviews with: Rishad Tobaccowala Richy Glassberg Eric Wheeler Dave Kohl Joanna O'...
21 Apr 202334min
Intentful - AI copywriting tools trained on brand data
Intentful leverages the GPT large language model framework in concert with its customers’ data to create a range of content. For more information about our expert, Jeremy Kagan: https://www.marketec...
17 Apr 20236min
Episode 15: The Ad Prof himself, Ratko Vidakovic, drops knowledge. Plus Permutive layoffs and why contextual ads don't cut it
Ratko Vidakovic, author of the This Week in Ad Tech newsletter and founder of AdProfs drops knowledge on AI, contextual advertising, carbon measurement and more. Plus we talk about the Permutive layof...
14 Apr 202342min
The four pillars of Uber’s $500M ad business
Uber Advertising VP and General Manager Dr. Mark Grether provides an overview of the company’s key advertising pillars (the Uber ride-sharing app, Uber Eats, in-car tablets, and car-top displays). For...
10 Apr 202338min
Episode 14: What he saw - Matt Goldstein and Rich Caccappolo on modern publishing
Matt Goldstein, or "msg" as he's known, publishes the voluminous quarterly newsletter "What I Saw" covering all kinds of publisher and media trends. He and Rich Caccappolo, CEO of dmg media, join Ari ...
7 Apr 202338min
DoubleVerify - Tackling new measurement challenges in viewability, fraud and brand safety
CEO Mark Zagorski describes DoubleVerify’s progress in measuring with TikTok and other walled gardens, its investment in brand suitability, and other product initiatives. For more information about o...
3 Apr 20235min
