Marketing Against The Grain

Marketing Against The Grain

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

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Avsnitt(440)

The New ChatGPT Agent Promised to Save Me Hours - Did It?

The New ChatGPT Agent Promised to Save Me Hours - Did It?

Want 22 ChatGPT Agents you can launch in 5 minutes? Get the prompts here: https://clickhubspot.com/akv Ep. 346 Is ChatGPT agent actually a game changer for marketers, or just more overhyped AI?  Ki...

24 Juli 202522min

How to Vibe Code Tools That Actually Grow Your Business

How to Vibe Code Tools That Actually Grow Your Business

Want our 10 Vibe Code Prompts? Get it here: https://clickhubspot.com/aeh Ep. 345 Is “vibe coding” the most addictive and important new skill for marketers in 2025? Kieran dives into how any markete...

22 Juli 202524min

How To Create A Lead Magnet With AI (Full Tutorial)

How To Create A Lead Magnet With AI (Full Tutorial)

Want our 10 Prompts + Web App to Create a Lead Magnet? Get it here: https://clickhubspot.com/vwd Ep. 344 Did you know you can go from idea to publishing a working lead magnet app in under an hour wi...

17 Juli 202519min

Is Grok 4 Worth $30/mo? (Full Test)

Is Grok 4 Worth $30/mo? (Full Test)

Want a list of Creative Prompts to test with Grok? Get it here: https://clickhubspot.com/jvk Ep. 343 Is Grok 4 really the smartest AI model? Kipp and Kieran dive into the hype, hands-on tests, and ...

15 Juli 202527min

The AI Stack That Makes Our Product Marketing 10x Faster

The AI Stack That Makes Our Product Marketing 10x Faster

Want our Product Marketing team's AI stack (live interview + prompts)? Get it here: https://clickhubspot.com/ekg Ep. 342 How can you build a robust ideal customer profile with A ?   Kipp, Kieran...

10 Juli 202539min

This FREE AI Video Tool Makes Ads Faster & Better Than You

This FREE AI Video Tool Makes Ads Faster & Better Than You

Want the ultimate list of 40+ AI tools (including AI video tools)? Get it here: https://clickhubspot.com/fvb Ep. 341 Did you know most AI video tools are still better at creating 6-8 second clips,...

8 Juli 202510min

The Great Content Collapse

The Great Content Collapse

Ep. 340 Did you know that for every 18 pages Google scrapes from content publishers today, they now send back just one visit—down from two pages per visit a decade ago? Kieran dives into the “great ...

1 Juli 202515min

How I Turned Perplexity Labs into a Marketing Machine

How I Turned Perplexity Labs into a Marketing Machine

Ep. 339 Did you know that Google search traffic is disappearing—and no one is giving us the new marketing playbooks? Kieran dives into how AI tools like Perplexity Labs are changing the game for mar...

26 Juni 202526min

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