Marketing Against The Grain

Marketing Against The Grain

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

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Avsnitt(444)

How This 19-Year-Old Got 11 Million Views In 4 Days (Shorts Masterclass)

How This 19-Year-Old Got 11 Million Views In 4 Days (Shorts Masterclass)

Ep. 231 What does it take to get 11 million views in just 4 days? It’s the ultimate masterclass with 19-year-old sensation Jenny Hoyos, who cracked the code with YouTube Shorts. Kipp and Kieran dive i...

4 Juni 202437min

Look Dumb or Get Disrupted: Google's Risky AI Overviews Launch

Look Dumb or Get Disrupted: Google's Risky AI Overviews Launch

Ep. 230 Is Google's AI making search better or humorously worse?  Kieran dives into the intrigue and drama behind Google's newest feature, AI Overviews, and its risky launch. Learn more on Google's "...

30 Maj 202430min

Ai Agents: The Future Marketers You Can't Afford to Ignore

Ai Agents: The Future Marketers You Can't Afford to Ignore

Ep. 229 How will AI agents revolutionize marketing strategies in 2024?  Kipp and Kieran dive into the transformative impact of AI agents on search, content creation, and user experience. Learn more ab...

28 Maj 202431min

The Psychological Trick Every Marketer Needs To Master Communication

The Psychological Trick Every Marketer Needs To Master Communication

Ep. 228 How can authenticity transform your marketing game?  Kipp and guest Charles Duhigg (“Supercommunicators”) dive into the mental points every marketer needs to control their message.. Learn mo...

23 Maj 202448min

Top 5 Marketing Strategies Of 2024 To 10X Business Growth

Top 5 Marketing Strategies Of 2024 To 10X Business Growth

Ep. 227 What are the best marketing channels you should use to grow your business? Kipp and Kieran dive into the dynamic fusion of AI technology with traditional marketing strategies to exponentially...

21 Maj 202435min

Gary Vee: ‘If You Don’t Do This, Your Business Won’t Exist In 5 Years’

Gary Vee: ‘If You Don’t Do This, Your Business Won’t Exist In 5 Years’

Ep. 226 Gary Vaynerchuk is challenging the traditional mindset of business and marketing. Kipp, Kieran and guest Gary Vaynerchuk (VaynerX) dive into the importance of organic social media. Learn more...

16 Maj 202458min

OpenAI Launches ChatGpt-4o

OpenAI Launches ChatGpt-4o

Ep. 225 How will AI redefine the future of business interactions and learning? In today's episode, Kipp boldly predicts that OpenAI's GPT-4o could usher in a new frontier in real-time communication an...

14 Maj 202434min

How To Master Sales Prospecting With Ai In 2024

How To Master Sales Prospecting With Ai In 2024

Ep. 224 Did you know AI could potentially increase email conversion rates by 94%? Kipp and Kieran dive into the AI implications of sales prospecting. Learn more about how effective personalization can...

9 Maj 202434min

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