The AI Marketing PROMPT Framework: How to Get Better Output from Any AI Agent For Your Marketing
We're explaining the P-R-O-M-P-T framework, the six-component system for writing AI prompts that get you usable output for your marketing on the first try. We walk through each component of the promp...
4 Maj 6min
Narrative Transportation: How to Sell More With Stories Than Features and Statistics
We’re breaking down Narrative Transportation, what it is, the brands using it to raise and sell hundreds of millions while reshaping their brand categories, what the research says Narrative Transporta...
2 Maj 11min
Marketing News This Week: Google's AdSense Penalty Trap, Spotify's Programmatic Milestone, and YouTube's Silent Subscriber Change
This is your marketing news for the week of April 30, 2026. This week we have three hot marketing stories for you. Google has a setting inside its own ad product that could trigger one of its own sea...
30 Apr 6min
Marketing News This Week: Inside ChatGPT's Ad Manager, Anthropic's Claude Design for Marketers, and Google's Hard Deadline for Every DSA Advertiser
This is your marketing news for the week of April 23, 2026. This week we have three big marketing stories: The ChatGPT ad platform just showed us what it actually looks like inside Anthropic launched...
23 Apr 6min
How to Train Jasper.ai to Write in Your Brand Voice: Stop Getting Generic Output and Start Getting Your Brand Voice Back
Today we're covering how to train Jasper.ai's Brand Voice feature so your AI-generated content actually sounds like your brand, not like generic output your audience has read a hundred times before. ...
18 Apr 5min
The Bandwagon Effect: How the Fastest-Growing Brands Engineer Their Own Tipping Points
We're breaking down the Bandwagon Effect, what it is, the brands that have turned it into a growth engine, what the research says about how to engineer the Bandwagon Effect, and 3 marketing moves you ...
17 Apr 14min
Marketing News This Week April 16, 2026: Google Brings Back Data Studio, TikTok Puts a Video Studio Inside Your Ad Platform, and Reddit's New Ad Format Could Change How You Launch Everything
Your Marketing News for the week of April 15, 2026. This week we have 3 big marketing stories for you: Google just reversed a three-year-old product decision you may not have noticed, but you'll want...
16 Apr 6min
ClickFunnels Marketing Playbook: How ClickFunnels Built a $265 Million Software Business by Giving Away the Education
We're talking about ClickFunnels, the marketing move that made their software feel like the only logical next step, the insight that cracked it open, how they deployed it across books, challenges, liv...
14 Apr 7min
