#143 - Content Creation Habits
How to Build Effective Social Media HabitsIf staying consistent on social media feels overwhelming, you’re not alone. Between the pressure to post, the temptation to scroll, and the constant changes i...
4 Juli 202521min
#142 - On Set Production Life
Today we're talking about real life tv commercial production and how it relates to social media content creators. Helen covered the stages and crew roles on a shoot, as well as how to connect the dot...
27 Juni 202523min
#141 - Camera Angles Deep Dive
If you’ve ever wondered why your videos feel flat—even if your content is great—it might be the angles. The right camera angle does more than just capture a scene, it sets the tone, creates emotion, o...
20 Juni 202519min
#140 - On Camera Confidence
In today's episode, we share how to become your most authentic self on camera. Helen went well beyond the newsletter outline below and covered bonus tips about how to gain confidence with little camer...
13 Juni 202522min
#139 - Inside the Ads
Today we’re diving into the world of social media ads—how they hit us, how they're crafted, and why they’re more familiar than you think. After decades working behind the scenes in commercial producti...
6 Juni 202529min
#138 - Camera Settings + More
In this episode, I’m sharing a wild personal update (spoiler: it involves 15 stitches and a middle-of-the-night fall), followed by two unsponsored product reviews—one brutally honest take on a trendin...
30 Maj 202522min
#137 - Low View Problems
In today's on-the-road episode of The Socialize Strategy, Helen records from a hotel room in Las Vegas—mic in suitcase, content in motion. She kicks things off with her beloved “unsponsored buys,” inc...
23 Maj 202517min
#136 - Engagement Tips
In this episode of The Socialize Strategy, Helen kicks off with her "Unsponsored By" segment, spotlighting two favorite products—a sleek, smartly designed water bottle and a game-changing wireless mic...
16 Maj 202522min
