Perpetual Traffic

Perpetual Traffic

Perpetual Traffic is a weekly podcast for CMOs, marketing directors, and business owners who want to master paid advertising, scale their businesses profitably and stay one step ahead of the shifting paid advertising landscape of today. Hosted by Ralph Burns (CEO of Tier 11, managing $200M+ in ad spend), the show covers digital marketing strategy, paid traffic optimization, and performance marketing, featuring expert interviews, case studies, and actionable campaign breakdowns. If you’re tired of wasting ad spend on campaigns that don’t convert, struggling to prove marketing ROI to executives, or overwhelmed by constantly changing platform algorithms and marketing tactics that promise results but deliver disappointment you’re in the right place. This show will give you the proven strategies from agencies managing millions in ad spend, behind-the-scenes campaign optimizations that actually work, and expert insights on marketing metrics that matter for real business growth. From Meta Ads and Google optimization to landing page conversion tactics and marketing attribution, each episode delivers actionable strategies you can implement immediately to improve your ROAS and scale your marketing efforts. Get all the free episode resources at perpetualtraffic.com 13+ million downloads | 700+ episodes | Weekly since 2015

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Avsnitt(500)

[Part 2] How Kasim 300X's a Chiropractor's Leadflow

[Part 2] How Kasim 300X's a Chiropractor's Leadflow

How important is the first contact with a potential client? What do you say, and how do you instantly build trust, rapport, and credibility? On today's episode, Ralph and Kasim continue their discussi...

13 Jan 202344min

[Case Study] How Kasim 300X'd a Local Cliient's Leadflow

[Case Study] How Kasim 300X'd a Local Cliient's Leadflow

Get ready to boost your business with this exciting case study! We're featuring a chiropractic practice that experienced an incredible 300% increase in incoming calls using a full funnel traffic appro...

10 Jan 202339min

[Best of 2022] Episode 364: Instagram Advertising Secrets: How to Use a New(ish) Type of Ad to Drive Better Leads

[Best of 2022] Episode 364: Instagram Advertising Secrets: How to Use a New(ish) Type of Ad to Drive Better Leads

You know that building your Instagram following will help your business, but how does advertising really work on this platform? In today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with o...

6 Jan 202344min

[Best of 2022] Episode 356: Creating the Perfect High Converting Tik Tok Ad with Savannah Sanchez

[Best of 2022] Episode 356: Creating the Perfect High Converting Tik Tok Ad with Savannah Sanchez

It’s a rare thing to find a TikTok advertising genius who generously shares her secrets with the world for free, but we found one. In today’s episode, co-hosts Ralph Burn and Kasim Aslam sit down with...

3 Jan 20231h 1min

Ralph and Kasim's Biggest Predictions for 2023

Ralph and Kasim's Biggest Predictions for 2023

In 2023, video content will be more important than ever for marketers. Consumers are increasingly engaging with online experiences such as webinars, online challenges, Ask Me Anything sessions, and co...

27 Dec 202233min

The Secret to Converting Different Types of Traffic

The Secret to Converting Different Types of Traffic

How can you ensure the time, money, and effort you put into your advertising strategy pays off? Simple - meet your customers where they are.On today's episode, Ralph Burns continues the discussion on ...

23 Dec 202228min

The System Ralph Uses to Manage $100M in Ads

The System Ralph Uses to Manage $100M in Ads

Want a framework you can use to get more customers and increase their lifetime value - without hurting your marketing budget?On today's episode, Ralph Burns sits down with Tom Meridith from Tier11 to ...

20 Dec 202226min

Google Ads Hack to Maximize Conversions

Google Ads Hack to Maximize Conversions

How much money should you give Google or Facebook during the "learning" phase, and how long should this phase last?On today's episode, Ralph and Kasim dive deeper into an unbelievably wicked smart cas...

16 Dec 202227min

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