The Ads Playbook for Scaling Sports Mobile Games
In this episode of Pixel Papas, Milan Strba and Martin Luther delve into the world of sports gaming, discussing their experiences with UA and ASO working for one of the biggest sports mobile games in ...
17 Feb 202526min
Merge Games Marketing Secrets: Scale Like a Pro! w/ Alan Holub from SuperSolid
In this episode of the Pixel Papas podcast, hosts Martin Luther and Milan Strba welcome Alan Holub, a senior UA manager at SuperSolid, to discuss the intricacies of scaling merge games. The conversati...
3 Feb 202528min
Sticking to the Brand Can Ruin Your Game
In this podcast episode, we delve into the ongoing debate of brand versus performance in game advertising, sharing insights on when to prioritize brand identity and when to focus on performance metric...
27 Jan 202522min
Unique UA strategies & impact of hooks in mobile game advertising!
In this episode of the Pixel Papas, we discuss our current gaming experiences, delve into the latest trends in mobile game marketing, and explore the impact of memes and hooks in advertising. We empha...
20 Jan 202525min
How will AI impact mobile games marketing in 2025?
In this episode of the Pixel Papas podcast, we discuss our gaming experiences, the latest trends in mobile marketing, and the impact of AI on advertising. Exploring the challenges of user-generated co...
13 Jan 202526min
