Public Relations Stories and Strategies

Public Relations Stories and Strategies

Every organization has a story people believe about it. Most leaders didn't choose that story. They inherited it, stumbled into it, or lost control of it somewhere along the way.


Stories and Strategies is the podcast that changes that.


Host Doug Downs talks with the communicators, executives, and strategists who understand that narrative isn't a marketing function. It's a leadership one. Each episode unpacks what actually shapes reputation, trust, and public perception at the highest levels, drawing on behavioral science, media intelligence, and the ethics that keep persuasion honest.


This is public relations at the level serious leaders need it. Not tactics and press releases. The thinking behind why some stories win and others disappear.

Ranked among the most listened-to public relations podcasts in the world, Stories and Strategies reaches leaders and communicators across six continents every week.


If you are responsible for the story people believe about your organization, you cannot afford to guess. Follow Stories and Strategies wherever you listen to your public relations content.

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Avsnitt(268)

The Best PR Campaign that Changed the World

The Best PR Campaign that Changed the World

Send us a note about this episode. We'll reply and thank you on a future episode The Chartered Institute of Public Relations (CIPR) has launched an initiative to find the ultimate Campaign that Change...

11 Juni 202336min

The Evolution of the Communications Engineer

The Evolution of the Communications Engineer

Send us a note about this episode. We'll reply and thank you on a future episode With the emergence of more generative AI (see Chat GPT3 or GPT4…) there’s a new required skillset emerging in Communica...

28 Maj 202324min

Oh the Things We Can Do With Generative AI (including Chat GPT)

Oh the Things We Can Do With Generative AI (including Chat GPT)

Send us a note about this episode. We'll reply and thank you on a future episode It’s as if we have a new toy. When Open AI released Chat GPT-3 last November, and made it fully accessible to the publi...

14 Maj 202324min

How AI Tools Are Already Impacting the PR Profession – And Where It’s All Going

How AI Tools Are Already Impacting the PR Profession – And Where It’s All Going

Send us a note about this episode. We'll reply and thank you on a future episode We’ve seen this coming for a long time, but thanks to skepticism, and maybe a little sleepwalking, it’s never really bu...

30 Apr 202322min

FEED DROP – Micro Influencers – When Smaller is Better

FEED DROP – Micro Influencers – When Smaller is Better

Send us a note about this episode. We'll reply and thank you on a future episode This week we’re offering a bonus episode in the form of a “Feed Drop” by the podcast Woman Up With the Sister Brand. Th...

23 Apr 202319min

Social Media is OVERRATED!!

Social Media is OVERRATED!!

Send us a note about this episode. We'll reply and thank you on a future episode A 2023 new study by Social Insider reveals what most social media experts already know. Engagement by followers on soci...

16 Apr 202320min

PR and Marketing for Web 3.0

PR and Marketing for Web 3.0

Send us a note about this episode. We'll reply and thank you on a future episode Web3 marketing refers to marketing strategies and tactics specifically designed to reach audiences within the Web3 ecos...

2 Apr 202323min

Digging Deeper Into the Edelman Trust Barometer

Digging Deeper Into the Edelman Trust Barometer

Send us a note about this episode. We'll reply and thank you on a future episode Trust is at the core of all great relationships. With it, the living and working environment is energetic, productive, ...

19 Mars 202318min

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