Podcasting's Multiplatform Future, Ad Market Growth Continues, Chili's Sonic Branding & More
Here's what you need to know for today in the business of podcasting: Podcasting’s Multiplatform Imperative by Steven GoldsteinInnovid study examines impact of measurement and optimization gaps across...
29 Nov 20235min
Putting Success In Your Way With Video
With the growth of video podcasting, it’s time to re-examine how podcasting thinks about audiences watching podcasts instead of listening. Tom Webster breaks down the differences, and how the two aren...
29 Nov 20237min
Australian Audio Spend Up, Stripping Podcast Ads, IGN's Realm Deal, & More
Here's what you need to know for today in the business of podcasting: Auddia Announces Intent to Strip Ads From PodcastsDigital audio ad spend in Australia up 16.2% September quarter 2023Realm & IGN S...
28 Nov 20234min
UK Podcast Reach Doubles, Guest Hosting Drives Revenue, Trader Joe's Podcasting Play, & More
Here's what you need to know for today in the business of podcasting: Rajar Midas: podcasts double weekly reach in six years by Ella SagarThe shifts that will impact 2024’s video ad landscape by Jenni...
27 Nov 20235min
Spotify's Android Commission Rate, X Cancels MRC Audit, Adblocker Usage Rising & More
Here's what you need to know for today in the business of podcasting: A secret Google deal let Spotify completely bypass Android’s app store fees by Adi Robertson and Sean HollisterBrand safety concer...
21 Nov 20236min
Spotify’s Global Ad Expansion, Podcasters > Social Influencers, Consumer Holiday Spending & More
Here's what you need to know for today in the business of podcasting:Forecast: Double-Digit Online Ad Growth For Both 2023 And 2024.Spotify Audience Network expands to five new global markets by Reem ...
20 Nov 20235min
TikTok's Spotify Integration, Record Spoken Word Listenership, Podcasting's Video Dilemma, & More
Here's what you need to know from this week in the business of podcasting: The Spoken Word Audio Report 2023YouTube Debuts New AI Content PoliciesSaving TikTok Songs to Spotify With New IntegrationAd ...
17 Nov 20237min
Spotify’s Google AI Play, Australia’s Top 100, YouTube’s AI Policies & More
Here's what you need to know for today in the business of podcasting:Spotify’s podcast and audiobook discovery will get a boost from Google Cloud’s AI by Amrita KhalidYouTube intros new AI governance ...
16 Nov 20235min
