Sweathead, A Strategy Podcast

Sweathead, A Strategy Podcast

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We have surpassed 1,600,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.

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Avsnitt(523)

Loud Mind, Quiet Voice - Sai He, Copywriter & Dong Draper

Loud Mind, Quiet Voice - Sai He, Copywriter & Dong Draper

Sai He is a copywriter and runs the hilarious social media presence Dong Draper. He thinks he’s one of the most introverted people in the industry. I have a hunch a few listeners might contest this cl...

25 Feb 202041min

Communications Planning Basics - Julian Cole, Strategy Consultant

Communications Planning Basics - Julian Cole, Strategy Consultant

Julian and I have just launched Season 2 of The Strategy Megaclass. It's called F**k Yeah Rainbow Cannons. And it's coming to NYC, Chicago, San Francisco, and Seattle in March and April. It's a full d...

24 Feb 202050min

Writing Copy, Writing A Book - Clare Barry, Writer

Writing Copy, Writing A Book - Clare Barry, Writer

Clare Barry is a copywriter from Liverpool, England. She struck Internet gold with an article titled "Everyone’s a copywriter. Right?" in which she captured the frustrations of many of her peers. Now,...

21 Feb 202043min

Creating A Thriving Creative Department - Justine Armour, CCO

Creating A Thriving Creative Department - Justine Armour, CCO

Justine Armour started as the Chief Creative Officer of Grey New York this week. Big job, big city, big ambitions. In this episode, we discuss the journey from doing the work to helping others do the ...

19 Feb 202043min

Staging A Creative Comeback - Stephanie Matthews, Creative Equals

Staging A Creative Comeback - Stephanie Matthews, Creative Equals

Stephanie Matthews is Partnerships Director at Creative Equals where she is currently launching the next series of their Creative Comeback Returners Programme. The programme is a two-week bootcamp for...

17 Feb 202034min

In Love With Independence - Claire Joly, Strategist

In Love With Independence - Claire Joly, Strategist

Claire is a strategist in Paris. We met at an impromptu strategy get-together in Paris a couple of weeks. It was organized by M&C Saatchi Head of Planning Gregory Duquesne. Having been fortunate enoug...

15 Feb 202048min

The Power Of Outsider Thinking - Tamer Kattan, Comedian and Strategist

The Power Of Outsider Thinking - Tamer Kattan, Comedian and Strategist

Tamer Kattan is a stand-up comedian who's plied his strategy trade at 72andSunny, TBWA\Chiat\Day, and Deutsch.  He was born in Egypt, moved to the USA when he was 8, and then he had to work out how to...

13 Feb 202054min

Dear Advertising Student - Heather LeFevre, Global Strategist & Author

Dear Advertising Student - Heather LeFevre, Global Strategist & Author

Heather LeFevre is back. Last time, we discussed applying strategy to life. This time, we discuss 10 things we hope advertising students can contemplate as they embark on their careers.  You can find ...

6 Feb 202052min

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