The Big Story
Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.

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Avsnitt(100)

Transparent Non-Transparency

Transparent Non-Transparency

Ad agency hold cos have broadcasted their earnings. As AI and acquisitions transform their businesses, there are clear winners and losers. With media as a strong spot, we discuss the paradox of "trans...

23 Juli 202533min

Ads To Burn After Reading

Ads To Burn After Reading

Pixels attached to articles explaining a recent health diagnosis – without consent  – led Healthline to a record $1.55 million fine for violating CCPA. Plus: the new AI contract.

17 Juli 202544min

Buying Ads In The Rabbit Hole

Buying Ads In The Rabbit Hole

YouTube accounts are uploading recent Hollywood movies, racking up views while advertisers (and sometimes creators) remain in the dark. Plus: Could Cloudflare's AI bot blockers provide a salve for dig...

10 Juli 202535min

Why The FTC Tied The Omnicom-IPG Merger To Brand Safety

Why The FTC Tied The Omnicom-IPG Merger To Brand Safety

The FTC approved the Omnicom-IPG merger, but with a brand-safety caveat: The agencies cannot create agency-level blocklists of any media that's political or ideological. With Ad Fontes CEO Vanessa Ote...

26 Juni 202539min

The Human Cannes

The Human Cannes

From Cannes Lions, our editorial team discusses the mix of perspectives on the ad industry's application of AI: the opportunity, the hesitation and the predictions of how it will disrupt marketing.

23 Juni 202528min

The Ad Agency Washing Machine

The Ad Agency Washing Machine

In the latest sign of massive change among ad agency hold cos, Mark Read is stepping down as leader of WPP. We unpack the impact of AI on agency hold cos and media, including WPP Media's prediction th...

13 Juni 202533min

What Does It Mean To Be All In On AI?

What Does It Mean To Be All In On AI?

Meta updated its ad platform Wednesday with AI-based buying improvements. Is the company on track to be fully automated with AI by the end of next year?

5 Juni 202536min

It's A Wrap On The Prebid Race

It's A Wrap On The Prebid Race

Amazon is integrating into Prebid. What does this mean for publishers? Plus, are Amazon and Google diverging in their product focus?

29 Maj 202539min

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