
Falling into the CPL Trap | The Compound Growth Marketing Show
Are you getting the most out of your marketing campaigns? On this episode, we discuss the common trap of solely focusing on Cost Per Lead (CPL). It takes more than just top line metrics and data to op...
8 Maj 202316min

Don't Ignore Middle Intent Funnel | The Compound Growth Marketing Show
It may sound silly, but when it comes to marketing and sales funnels, you can't ignore the middle! Businesses are too focused on generating leads at the top and converting them at the bottom - but wha...
8 Maj 202327min

John Short AMA | The Compound Growth Marketing Show
Everyone knows that the marketing and sales process can be complicated - but do you know what the marketing funnel looks like, or how powerful data can be when it comes to successful sales? John Short...
1 Maj 202321min

MQL, PQL, MQA...Whatever! | The Compound Growth Marketing Show
Are you stuck on how to label leads? Is it MQL, SQL, or PQL? On this episode we dive into why it doesn't matter what you label them, as long as you have a stage in the funnel nailed down and create mu...
1 Maj 202321min

Using content atomization for efficiency | The Compound Growth Marketing Show
There's a lot of information out there on how to create great content. But what happens when you're short on time and need to get your content out fast? On this episode we dive deep into content atomi...
31 Mars 202320min

Data Triangulation | The Compound Growth Marketing Show
In order to make informed business decisions, it's important to have access to accurate and timely data. But data can often be contradictory or incomplete. That's where data triangulation comes in - o...
31 Mars 202333min

Are Marketers and Sellers really that different? | The Compound Growth Marketing Show
There's a lot of talk about how sellers and marketers are different, but is there really that much of a difference? In this video, we look at the similarities and differences between these two groups,...
31 Mars 202328min

Does double leads mean double the revenue? | The Compound Growth Marketing Show
On this episode John and Quincy talk weigh the value of optimizing your funnel vs just simply looking to double your funnel volume. Twice as much isn’t always twice as good, and in today’s climate, it...
23 Jan 202317min



















