The Irrational Mind | With Kristen Berman

The Irrational Mind | With Kristen Berman

Winemakers are experts at pricing. Dog trainers understand incentives. Magicians control attention. What can product and growth leaders learn from these behavior change experts? Join Kristen Berman as she uncovers the hidden benefits of psychologies that can help your product succeed.

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Avsnitt(29)

What growth teams can learn from game designers | Joel Burgess & Dan Vader (Grindstone)

What growth teams can learn from game designers | Joel Burgess & Dan Vader (Grindstone)

Joel Burgess, co-founder of Soft Rains, andDan Vader, Creative Director at Capybara Games, are the minds behind Grindstone, one of the most acclaimed indie puzzle games in recent years. Joel has worke...

22 Dec 202439min

What design teams can learn from Headspace | Cal Thompson (VP of Product Design & Research, Headspace)

What design teams can learn from Headspace | Cal Thompson (VP of Product Design & Research, Headspace)

Cal Thompson is the VP of Product Design & Research at Headspace, where they lead a team dedicated to creating user-centered designs that drive real-world impact. Their focus is to combine design prac...

8 Dec 202447min

How Do Yelp Reviews Shape Our Choices?

How Do Yelp Reviews Shape Our Choices?

Trying something new is hard at the macro level. Yelp reviews reduce that uncertainty that comes with new things. But how do they help businesses achieve organic and meaningful reviews? In this episod...

31 Maj 202238min

How Does Asana Make Us More Accountable?

How Does Asana Make Us More Accountable?

You’ve probably heard of Asana or maybe you already use it in your workplace. In this episode, Paige Costello, Core Product Leader at Asana, joins the show to explain the features that help codify and...

17 Maj 202238min

How Does Affirm Get Us to Buy Now Pay Later?

How Does Affirm Get Us to Buy Now Pay Later?

In the last few years, buy now pay later has become the hottest development in the digital payment space. The flexibility of this type of models can bring many benefits for companies that know how to ...

19 Apr 202248min

How Does Match Make Dating Easier?

How Does Match Make Dating Easier?

What are the most common mistakes people make looking for love online - and how do apps try to solve them? In this episode, host Kristen Berman talks with Jin Chua and Matt Gray, a pair of product lea...

5 Apr 202241min

How Did Lyft Change The Way We Ride?

How Did Lyft Change The Way We Ride?

Let’s take a ride into some of the behavioral principles that made Lyft a trustworthy transportation solution for millions. In this episode, host Kristen Berman is joined by the almighty Kira Wampler....

22 Mars 202248min

How Does SetSail Drive Sales Productivity?

How Does SetSail Drive Sales Productivity?

Bert Lui is Co-founder & CPO at SetSail, an AI-powered sales tracking, motivation, and empowerment solution. Not only have they changed the classic incentive system within sales organizations, they fi...

8 Mars 202234min

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