The Layover Live

The Layover Live

The Layover Live is your go-to stop for real conversations with the people who make the travel and tourism industry thrive. Tune in to explore the connection between strategy, content, sales, tech, and community — and celebrate the people behind the places we love. The Layover Live is a place to discover real-life examples, learn something new you can share with your team, and hear from the voices shaping our industry.

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Avsnitt(225)

SUMMIT SNEAK PEAK WITH SHELLEY | The Layover Live Episode 178

SUMMIT SNEAK PEAK WITH SHELLEY | The Layover Live Episode 178

This week on the Layover Live, Jason is joined by Simpleview’s very own Event Operations Specialist Shelley Fitzgerald. Shelley is here to give us a rundown of Simpleview Summit 2022 — including what ...

10 Mars 20227min

A DIVERSE, EQUITABLE, AND INCLUSIVE APPROACH TO DESTINATION MARKETING | The Layover Live Episode 177

A DIVERSE, EQUITABLE, AND INCLUSIVE APPROACH TO DESTINATION MARKETING | The Layover Live Episode 177

This week on the Layover Live, Jason is joined by Digital Marketing Manager Steven Totten from Visit Phoenix to talk about diversity, equity, and inclusion in destination marketing. Tune in to learn h...

24 Feb 202226min

Digital Personalization Transforming Travel: It’s All About the App | The Layover Live Episode 176

Digital Personalization Transforming Travel: It’s All About the App | The Layover Live Episode 176

This week on the Layover Live, J.M. Eberhardt, chief executive officer at Stroll, joins Jason to talk about content personalization and 1:1 marketing. Tune in to learn how destinations are using ap...

10 Feb 202216min

Using Data Visualization to Tell Your Story | The Layover Live Episode 175

Using Data Visualization to Tell Your Story | The Layover Live Episode 175

This week on the Layover Live, Jason is joined by VP of Marketing and Communications Emily Gonzalez and Digital Marketing Manager Meredith Guzy from Visit Mobile. Learn how Visit Mobile utilizes Simpl...

27 Jan 202221min

Predictions & Trends for 2022 | The Layover Live Episode 174

Predictions & Trends for 2022 | The Layover Live Episode 174

This week on the Layover Live, Simpleview's Director of Digital Strategy Aaron Nissen stops by to discuss predictions in 2022 for the travel and tourism industry. Aaron will share what trends he is se...

13 Jan 202220min

Insights Hub 2021 Year in Review | The Layover Live Episode 173

Insights Hub 2021 Year in Review | The Layover Live Episode 173

This week on the Layover Live, Director of Analytics Paul McLeod stops by to discuss Simpleview’s Insights Hub year-end round-up. Paul gives an in-depth look at DMO website traffic and the wild ride t...

9 Dec 202117min

To the Metaverse and Beyond! | The Layover Live Episode 172

To the Metaverse and Beyond! | The Layover Live Episode 172

Grant Stoltz, Strategic Analyst here at Simpleview stops by to discuss the ever-confusing metaverse. Jason and Grant discuss the recent announcement from Facebook that they are changing their name to ...

11 Nov 202118min

Crazy Marketing Ideas That Work | The Layover Live Episode 171

Crazy Marketing Ideas That Work | The Layover Live Episode 171

Ed Harris, CEO of Discover Lancaster joins Jason on The Layover Live this week to talk about some new and innovative ways Discover Lancaster has been marketing their destination. Jason and Ed discus...

28 Okt 202117min

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