The Marketing Book Podcast

The Marketing Book Podcast

Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.

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Avsnitt(579)

210 Malcolm McDonald on Value Propositions by Malcolm McDonald

210 Malcolm McDonald on Value Propositions by Malcolm McDonald

Malcolm McDonald on Value Propositions: How to Develop Them, How to Quantify Them by Malcolm McDonald Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/malcolm...

18 Jan 201946min

209 Making Channel Sales Work by Marcus Cauchi

209 Making Channel Sales Work by Marcus Cauchi

Making Channel Sales Work: Ten Tools To Create A World-class Third-party Selling Program by Marcus Cauchi Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/mak...

11 Jan 201950min

208 Non-Obvious 2019 by Rohit Bhargava

208 Non-Obvious 2019 by Rohit Bhargava

Non-Obvious 2019: How To Predict Trends And Win The Future by Rohit Bhargava Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/non-obvious-2019-rohit-bhargava ...

4 Jan 201948min

207 The Persuasion Code by Christophe Morin

207 The Persuasion Code by Christophe Morin

The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime by Christophe Morin Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/t...

28 Dec 201851min

206 Video Marketing Strategy by Jon Mowat

206 Video Marketing Strategy by Jon Mowat

Video Marketing Strategy: Harness the Power of Online Video to Drive Brand Growth by Jon Mowat Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/video-marketin...

21 Dec 201852min

205 Effective Sales Enablement by Pam Didner

205 Effective Sales Enablement by Pam Didner

Effective Sales Enablement: Achieve Sales Growth Through Collaborative Sales And Marketing by Pam Didner Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/effe...

14 Dec 201844min

204 Sales Differentiation by Lee Salz

204 Sales Differentiation by Lee Salz

Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want by Lee Salz Click here to view the show notes!  https://www.salesartillery.com/marketing-book-podcast/sales-diff...

7 Dec 201846min

203 10x Marketing Formula by Garrett Moon

203 10x Marketing Formula by Garrett Moon

10x Marketing Formula: Your Blueprint for Creating 'Competition-Free Content' That Stands Out and Gets Results by Garrett Moon Click here to view the show notes! https://www.salesartillery.com/marke...

30 Nov 201853min

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