The Marketing Week Podcast

The Marketing Week Podcast

Marketing Week is one of the UK’s most respected business titles and a trusted and authoritative voice on the marketing industry. Listen to our award-winning editorial team discuss key topics with leading industry voices. From exploring what's next in career development and leadership, to the future of B2B, Marketing Week takes listeners behind the scenes of the world's most effective marketing.

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Avsnitt(172)

How are brand-influencer relationships evolving?

How are brand-influencer relationships evolving?

As brands continue to ramp up investment in influencer marketing, it’s more important than ever to ensure the brand-influencer relationship is solid. In this edition of the podcast, we delve into topi...

7 Apr 28min

System1’s chief growth officer Andrew Tindall on moving creative effectiveness forward

System1’s chief growth officer Andrew Tindall on moving creative effectiveness forward

Marketers are navigating a lot of changes, from a proliferation of channels, to the rise of AI, to changing consumer habits, but creativity remains a distinct advantage, according to System1’s Andrew ...

23 Mars 44min

Special Episode: Generations, discovery and the future of marketing

Special Episode: Generations, discovery and the future of marketing

In partnership with Google, Google’s Head of Search Scott Sinclair and generational historian and bestselling author Eliza Filby join senior reporter Molly Innes to explore how generational change, sh...

16 Mars 30min

ServiceNow CMO on challenging the status quo in B2B marketing  

ServiceNow CMO on challenging the status quo in B2B marketing  

ServiceNow is a business pushing the boundaries of what’s possible in B2B marketing. In this episode of The Marketing Week Podcast, the brand's CMO Colin Fleming joins host Russell Parsons, editor-in...

9 Mars 33min

Is marketing in a mental health crisis?

Is marketing in a mental health crisis?

Most marketers are grappling with emotional exhaustion, feelings of being overwhelmed and crippling levels of imposter syndrome, according to Marketing Week’s 2026 Career & Salary Survey.To explore th...

16 Feb 43min

Why team culture is key to driving growth with Formula E CMO Ellie Norman

Why team culture is key to driving growth with Formula E CMO Ellie Norman

When Ellie Norman joined Formula E as chief marketing officer in October 2024, the 11-year-old electric motorsport was in “plucky startup” mode with its eyes set on growth. Her brief was to turn it in...

9 Feb 26min

Giffgaff's former CMO-turned-CEO on the legacy of leadership

Giffgaff's former CMO-turned-CEO on the legacy of leadership

It took 18 months for Ash Schofield to decide it was time to leave Giffgaff. The CMO turned CEO explains that while his team had “positively” disrupted the mobile and broadband market, one thing he ha...

2 Feb 53min

Sainsbury's CMO on the key to effective marketing leadership

Sainsbury's CMO on the key to effective marketing leadership

Mark Given, Sainsbury's chief technology, data and marketing officer, and Marketing Week's 2025 Marketer of the Year, has steered the retailer through a period of strong growth by putting customers at...

26 Jan 32min

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