Buckle up: Why the media loved the story that sounds like a budget remake of Speed
Have you heard the story of the driver who was ‘kidnapped’ by his electric car? The gripping tale of the runaway car that ran red lights and roundabouts before being rammed by a police van has been ev...
12 Okt 20236min
Klopp, chaos and the risks of giving personal opinions in media interviews
You don’t have to be the biggest football fan to know there has been a lot of controversy recently. “Significant human error” resulted in a perfectly good goal being ruled out in a showpiece match b...
10 Okt 20236min
Radio interview perfectly illustrates dangers of the word ‘if’
Radio can grab attention like nothing else. When a spokesperson delivers a compelling interview, people quickly switch from hearers to listeners. But the same is also true of spokespeople who deli...
3 Okt 20236min
Cake gate and the recipe for good crisis comms
So, there is another ‘cake gate’ crisis. And this one doesn’t involve a Prime Minister and lockdown restrictions. Instead, former Coronation Street actress Catherine Tyldesley has found herself at the...
8 Aug 20237min
The interview that shows why spokespeople shouldn’t ask journalists questions
There are many ways a media interview can veer off track. Having too many messages, failing to prepare, using jargon, being evasive and losing your cool when faced with challenging questions are some ...
3 Aug 20236min
Should brands avoid getting involved in issues and take a stand?
It is a question increasingly being asked amid accusations of posturing for profit and virtue signalling. And a recent story that has received plenty of attention has brought it to the forefront again...
31 Juli 202311min
‘A waste of airtime’ – how a TV interview went horribly wrong
Imagine if your approach to a media interview was described as ‘wasting airtime’. Or if the presenter wrapped it up by saying, “It is an interesting policy – even if we don’t quite understand it.” ...
20 Juli 20236min
Reputation lessons from the story everyone has been talking about
It is a story that has grabbed the headlines.It has trended on social media.And has seen interventions by politicians.So, what can we learn from it? To read the original article this audio blog was cr...
13 Juli 20236min
