The WARC Podcast

This week WARC talks the crypto winter and the implications for marketers with Cary Tilds, co-founder of Web3 Marketing Association, and CSO at Frameplay, and David Wallace, co-founder of Web3 Marketi...

16 Juni 202241min

This week we’re joined by WARC’s Biprorshee Das, India Editor and the editor of the recent Spotlight on sustainability marketing in India. Bipro takes us through the cultural context of this issue, th...

9 Juni 202211min

This week WARC talks fragmentation with Oliver Feldwick, head of innovation at The&Partnership and Ana Andjelic, a global C-level executive. Discussing the challenges and opportunities around fragment...

2 Juni 202235min

This week we’re joined by WARC’s Cathy Taylor, US Commissioning Editor for WARC Strategy, and editor of the recent WARC guide on connected TV. Cathy explores the reasons why we should be paying attent...

26 Maj 202217min

This week WARC talks digital brand growth with Tom Morton, Chief Strategy Officer at R/GA. Discusses how the established laws of marketing apply to brands that have started or scaled up in a digital e...

19 Maj 202223min

This week WARC talks marketing and the cost of living crisis with Ananda Roy, Senior Vice President, Strategic Growth Insights at IRI, and Louise Martell, CSO at Yonder Media. Discusses the cost of li...

12 Maj 202231min

This week we’re joined by WARC’s Alex Brownsell, Head of Content for WARC Media, and editor of the recent Global Ad Trends report on Big Tech advertising investment. Alex discusses Big Tech ad spend a...

5 Maj 202218min

This week WARC talks connected TV with Kim Thompson, a president at Spark Foundry in New York and Seth Marquart, director of experience strategy for LUCKIE in Nashville. Discussing Netlfix's potential...

28 Apr 202233min