
How to Craft and Message the Connects with Your Ideal Customer (WCP 485)
It is very easy to get the cart before the horse and spend all our time picking colors and fonts and never think about a message that will connect with our ideal customer. Matt Stone is here to help u...
5 Jan 59min

Spiritual Leadership in the Home (WCP 484)
How do we pass on the faith to the next generation? God has entrusted us with tools that are simple. You might say ordinary. They are ordinary in that anyone can do them. They are extraordinary in tha...
2 Jan 50min

Understanding and Deploying Profit for Business Growth (WCP 483)
The first thing we need to understand is what profit is. Then we need to know what profit is for. Once we have that vision in place we can maintain our motivation over the long hall for sustainable gr...
30 Dec 202542min

Winning Spiritual Battles (WCP 482)
The fundamental reality of our lives is a spiritual one. According to Ephesians we do not wrestle against flesh and blood, but against principalities and powers and the rulers of the darkness of this ...
26 Dec 202550min

Why Customers Say Yes to a Purchase Decision (WCP 481)
There is a lot that goes into someone making a decision to make a purchase. How do we understand the driving factors that move people toward purchase decision and make sure that we are prepared to mee...
23 Dec 20251h 23min

Dr. Allen Williams on The Blessings of Agriculture with Kyle Richardville (WCP 480)
It's not hard to come up with a list of blessings that spring from a life lived in agricultural pursuits. Dr. Allen Williams and Kyle Richardville of Understanding Ag join me today to think a little m...
20 Dec 202559min

Optimizing the Advantages of Being a First Generation Rancher (WCP 479)
On the backside of every challenge is an opportunity. The limiting factor of your operation from one perspective is the opportunity from a different perspective. You have to learn to think differently...
15 Dec 202549min

How to Select for a More Efficient Cow Herd (WCP 478)
Efficiency is great. Sentimentality is not. Sometimes the thing holding us back from getting to a more efficient cowherd is our unwillingness to let these cows go and start over. Today we discuss how ...
12 Dec 20251h 4min



















