470. How many active members are on LinkedIn?

470. How many active members are on LinkedIn?

This week's main topic looks at how many active accounts there are on LinkedIn. See my LinkedIn membership tracker, particularly the updated section titled "How many active users are on LinkedIn?"

Postbag

– What do you think of people customising their pronouns?

In short, don't do it!

– There are quite a few LinkedIn experts who seem to attach an image to every single one of their posts. Do text-only posts perform less well than posts with images?

Looking at my own data since the start of 2024, my text-only posts get 27% more impressions than my posts where I include an image.

Other topics

Lynnaire Johnston's livestream with Mark Williams (creator and former host of this show) at 8pm on Wednesday 10 December 2025: "LinkedIn, Legacy and Letting Go".

UpLift Live 26 LaunchPad calls for those attending or considering attending our conference on LinkedIn best practice:


I'm speaking in Milan, Italy at Inspire Day, on 29/30 January 2026.

Congratulations to Gus Bhandal on the launch of his The Squeeze membership!

Jaksot(478)

471. Is LinkedIn Premium worth it?

471. Is LinkedIn Premium worth it?

PostbagDoes the industry setting matter on your profile?Christopher Johnson (voice note) LinkedIn industry options help pageFake accounts with similar headlines?LB BrittinghamI'm searching for other e...

13 Joulu 202516min

469. Engagement pods

469. Engagement pods

Postbagvia Beth Kirk: Loving the informed podcast! I have a question around the proactive use of DMs to build relationships on LinkedIn. Do you have any top tips for people with established audiences ...

29 Marras 202513min

468. Engaging posts and time stamps

468. Engaging posts and time stamps

Thanks to Mark Williams for his kind farewell newsletter.PostbagProfile verification: to verify or not? (see more)Post timing: when is best to post?Recommendations: should they be up to date?Other top...

22 Marras 202515min

467. Free personalised invitations reduced again

467. Free personalised invitations reduced again

The first episode of the new-look show took me 6 hours to record, edit and produce last week.PostbagHow do you manage lots of ongoing DMs?How much should we care about algorithms?Downgrading desktop f...

15 Marras 202521min

466. A new chapter

466. A new chapter

This is the new-look Informed podcast, all about LinkedIn best practice, hosted for the first time by John Espirian. There’s a quick backstory of the handover from the show’s creator, Mark Williams, t...

8 Marras 202538min

465. It's goodbye from me...

465. It's goodbye from me...

My final ever episode. I have made the decision to retire, which means no more LinkedIn™️ training or LinkedIn™️ at all so the podcast needs to be handed on to someone else.Mentioned in this episode:T...

18 Loka 20251h 3min

464. The Case For Impressions

464. The Case For Impressions

This week’s topic was inspired by a post I didn’t even read!I only caught a glimpse of it in my feed, but the headline or hook must have stuck in my brain and started to evolve into an idea for a podc...

12 Huhti 20251h 4min

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