Ruby Raut: We Have To Get Comfortable Talking About Periods

On this week’s episode of Period Story, I had the pleasure of speaking to Ruby Raut, a Nepali-born environmentalist and the co-founder and CEO of WUKA, the UK’s first reusable period underwear brand.

In this episode, Ruby shares:

How she ended up using reusable period products from her very first period
The impact of the Nepalese practice of chhaupadi and how she felt treated almost like an untouchable
How menstrual taboos impacted her education and how she was able to go on to gain a degree in environmental sciences
Why having access to clean toilets and water can impact your experience of menstruation
The impact of single use menstrual products in the UK - over 200,000 tons of disposable tampons and pads are sent to UK landfills each year
How using one pair of period underwear replaces 196 pads or tampons going to the landfill
Why Wuka supports grassroots sports and how they got 6,000 girls into sports in 2025
And of course, the story of her first period

Ruby says that when we talk to young people about periods in a way that is accessible to them, we take the embarrassment out of these conversations.

Thank you, Ruby!

Get in touch with Ruby:

Website

Instagram

TikTok

A transcript is available on www.periodstorypod.com

Get in touch:

IG @periodstorypod

periodstorypod@gmail.com

A transcript is available on www.periodstorypod.com

Get in touch:

IG @periodstorypod

periodstorypod@gmail.com

Book a 30 minute hormone health review with me: http://eatlovemove.as.me/hormonehealth

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