The Future of Internal Communication18 Helmi

2026: a year of internal communication impact with Colin Archer FIIC

Global economic uncertainty shows no sign of abate and most organisations face a challenging 2026. Headcount and budgets are under intense scrutiny and internal communication carries the additional threat of, in some quarters, GenerativeAI offering a plausible and more cost-efficient alternative to human contribution.

Under such intense pressure, how can internal communicators successfully advocate for the value they bring?

This episode, Dom. Cat and Jen chat with Colin Archer, Head of Communications for Spirax Sarco. With a wealth of experience spanning several decades, Colin succinctly argues against using ROI to measure internal communication. This is both transactional and reductivist. A more effective measure is that of impact – showcasing the powerful effect that the thoughtful use of words and language can have on human behaviour.

About Colin Archer

Colin Archer has worked in Internal Communications across different sectors and industries and loves working with people and cultures. His reason for working in the profession comes from a strongly held view that if we are to spend such a lot of our life in work, then we should enjoy it and certainly not waste any of the precious hours we have in something which doesn’t make us feel good.

His strategies encourage deep personal connection with purpose, and with other people, to achieve significant steps forward for the organisations he has worked with.

A Fellow of the IoIC and great believer in extending our sphere of influence to make things better for everyone who is touched by our work, Colin cares deeply about bringing people and ideas together through impactful communication

Find Colin on LinkedIn: https://www.linkedin.com/in/colin-archer-fiic-072a306/

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(100)

Hope is a strategy with Ian Pettigrew

Having completed an MSc in Applied Positive Psychology and Coaching Psychology, leadership development coach Ian Pettigrew wanted to share his findings. His studies have identified hope as an essentia...

9 Syys 49min

The vital importance of access to good work with Anna Ambrose

Good quality, meaningful work is vital for mental, emotional and financial wellbeing. This is even more important for young people entering the labour market for the first time. US research shows univ...

5 Elo 49min

Using internal communication to inspire young people at work with Antoinette Gyan

Given the range of global forces disrupting the way work gets done, do we need new ways of leading? What role does communication play in motivating and inspiring young people at work? Through this len...

22 Heinä 47min

How to have difficult conversations at work with Neil Hopkins

In 2026, across the board, organisations are struggling to maintain team cohesion. With so many societal issues in need of resolution, and an inflammatory media whose success depends on sensationalist...

8 Heinä 46min

How to simplify internal communication with Chris Lovett

Organisations face unprecedented levels of challenge. New technologies, economic and geopolitical instability and more create complexity on a scale most organisations are ill-equipped to address. Conf...

24 Kesä 55min

AI and the future of the intranet with Suzie Robinson

As new generative and agentic AI’s become commercially available, the way colleagues access and consume information and knowledge at work is set to transform. Rather than browse an intranet, soon coll...

10 Kesä 45min

AI and the future of internal communication with Frank Dias

AI continues to dominate boardroom conversations. As organisations race to achieve efficiency gains, a key question for all professions is the extent to which these new technologies will transform cor...

27 Touko 47min

Bridging generations: the power of mentoring and early careers support with Mercy Abel

The world of work has been in continuous flux since 2020. Every week another crisis emerges to further complicate the delivery of strategic objectives. This is stressful across the board. But what is ...

13 Touko 55min